Content & Social Media Coordinator

About the Role

We are seeking a creative and strategic social media professional who is passionate about crafting engaging content and driving tangible results. This role involves managing multiple client accounts primarily in the health & wellness and online business sectors. The ideal candidate is equally creative and data-driven, taking full ownership of their accounts and celebrating client milestones with genuine enthusiasm. You will balance foresight with agility, planning strategies weeks ahead while also responding quickly to trends and last-minute opportunities.

Key Responsibilities

• Designing and implementing content strategies tailored to each client's brand, audience, and objectives.
• Producing high-performing content in various formats including graphics, captions, reels, and stories, with Canva as a key tool.
• Writing authentic, conversational copy that resonates with real people rather than robotic or overly formal tones.
• Keeping abreast of social media trends, algorithm changes, and platform updates to ensure clients remain competitive.
• Engaging with community interactions such as comments and direct messages to maintain a loyal audience.
• Analyzing performance metrics and leveraging data insights to inform smarter content decisions beyond simple reporting.
• Adapting swiftly to trending topics or client-specific launches to maximize impact.
• Identifying growth opportunities proactively and suggesting innovative ideas without prompting.

Candidate Profile

• Demonstrated experience in social media content creation, strategic planning, and copywriting.
• Proficiency in Canva and Google Workspace tools.
• Comfortable managing content across platforms including Instagram, Facebook, TikTok, LinkedIn, Pinterest, and open to emerging social channels.
• Solid foundational knowledge of the health & wellness industry with willingness to deepen understanding.
• Highly organized, able to meet deadlines, and juggle multiple client accounts effectively.
• Excellent communication skills and a collaborative team-oriented mindset.
• Skillful in interpreting analytics to refine strategy effectively.
• Adept at integrating AI tools into workflows for support while ensuring the final content reflects a human voice and judgment.
• Experience with paid advertising is advantageous but not mandatory.

Additional Details and Terms

• Starting as a part-time position requiring at least 25 hours weekly, with a progression plan to full-time.
• Fully remote work environment with a flexible schedule accommodating team meetings and deadlines.
• Compensation begins at $25 per hour.

Application Instructions

The selection process involves multiple steps to ensure a mutual fit. Candidates should submit a resume, portfolio or examples of work (such as graphics, captions, reels), and a brief introduction explaining why they are an excellent match for the position.