Assistant Brand Manager - Perfume Manufacturing Industry

Role Overview

Taif Al Emarat is seeking an Assistant Brand Manager with at least 5 years of experience to help drive brand growth for a perfume manufacturing business in Ajman, UAE. The role involves supporting brand strategy, product launches, promotional activity, and overall brand positioning across the market.

Key Responsibilities

• Assist in shaping and implementing brand plans and long-term positioning.
• Help organize and execute launches for new fragrances, along with campaigns, promotions, and activation activities.
• Work closely with production, sales, retail, digital, creative, procurement, and packaging teams to keep projects aligned.
• Contribute to product development discussions covering fragrance concepts, packaging, pricing, and market positioning.
• Track market movements in the UAE and GCC, including competitor activity and changing customer preferences.
• Maintain a consistent brand image across packaging, visual assets, social channels, catalogues, and store displays.
• Draft campaign briefs, prepare product presentation materials, build reports, and carry out competitor reviews.
• Support exhibitions, influencer-led marketing, mall activations, and promotions inside retail outlets.
• Review sales outcomes, campaign performance, and customer or product feedback to guide future actions.

Requirements

• At least 5 years of professional experience in brand management, marketing, or product management.
• Background in perfume, fragrance, beauty, luxury, FMCG, or manufacturing environments is preferred.
• Good understanding of the fragrance market in the UAE and GCC, including consumer behavior and trends.
• Familiarity with product launches, packaging, retail branding, and digital marketing practices.
• Strong verbal and written communication, coordination, and presentation abilities.
• Ability to stay creative, organized, detail-focused, and effective while handling several projects at once.
• English proficiency is required, and Arabic language skills are considered an added advantage.

Additional Information

This position is based in Ajman, United Arab Emirates, and is a full-time onsite role. The opportunity is for an experienced professional who can contribute to both strategic brand planning and hands-on execution within a perfume manufacturing setting.