Assistant Brand Manager

Role overview

Kraft Heinz is seeking a permanent Assistant Brand Manager to join its Marketing team in Southbank, Victoria. This role is suited to someone who wants to build a long-term career in marketing within a fast-paced, collaborative environment that supports internal growth and progression.

The company is one of the world’s major food and beverage businesses, with a large global brand portfolio spanning condiments, sauces, cheese, dairy, meals, meats, beverages, coffee, infant nutrition, and other grocery products across more than 40 countries.

This position follows a flexible arrangement with 3 days in the office and 2 days working remotely.

Key responsibilities

• Support the launch of new products by contributing to idea development, business case preparation, P&L tracking, go-to-market planning for Australia and New Zealand, and post-launch review.
• Plan and roll out annual communication activity, including advertising, point-of-sale, publicity, and consumer promotion programs for the assigned portfolio.
• Work with agencies to shape and deliver marketing and advertising campaigns.
• Track brand performance and build consumer understanding using research, reporting, and insight tools.
• Contribute to one-year and three-year strategic planning.
• Assist with yearly budgets, quarterly forecasts, and ongoing management of monthly advertising and promotion spend.
• Coordinate with cross-functional stakeholders across Sales, Operations, and Management to ensure delivery against deadlines and business goals.
• Complete all assigned work in line with Kraft Heinz policies covering Food Safety, Environment, Health and Safety, and Ethical and Human Resources standards.

What the role calls for

• Strong stakeholder management ability, with experience working across multiple teams to deliver outcomes on time.
• Prior brand management exposure in FMCG or a similar setting.
• Working knowledge of marketing processes and systems such as Stage Gate and DAMs.
• Comfort with solving problems creatively and recovering well from setbacks.
• Experience managing projects related to new product development, renovation, innovation, or advertising.
• Capability to analyse data, interpret findings, and turn them into practical recommendations.
• Ability to think strategically and convert strategy into measurable action.
• Clear written and verbal communication and confident presentation skills.
• Proficiency with MS Office, especially PowerPoint and Excel, along with other collaboration and productivity tools.
• A tertiary qualification in Marketing, Communications, or a closely related field.
• At least 2 years of marketing or marketing-related experience.
• Experience handling A&P budgeting, cost control, and forecasting.

Benefits and workplace advantages

• Performance-linked pay with variable compensation on top of a competitive base salary.
• Paid parental leave for both primary and secondary caregivers.
• Additional leave options including purchased leave, volunteer leave, and LiveWell leave.
• Great Place to Work recognition in Australia and New Zealand.
• Access to internal learning and development programs.
• Corporate discount offerings.

Additional information

This is an ongoing permanent hiring process, and applications may be reviewed as they come in. The employer may close the advertisement early.

Kraft Heinz is an equal opportunity employer and encourages applications from underrepresented ethnic minority groups, women, veterans, individuals with disabilities, people of all sexual orientations, and people of all gender identities, along with other protected groups.

Location: Freshwater.