Junior Creative Strategist

About the Role

A thriving direct-to-consumer (DTC) subscription company in London is seeking a Junior Creative Strategist who understands that successful performance-driven creative begins with deep customer insights. This position offers an exciting chance to join a rapidly expanding brand revolutionizing its market through data-focused creative approaches and vigorous testing.

Key Responsibilities

• Craft and implement performance-based creative strategies targeted at Meta and TikTok platforms.
• Evaluate campaign data regularly to identify and promote top-performing creative assets.
• Leverage customer insights to develop persuasive and high-conversion creative concepts.
• Create engaging and conversion-oriented scripts for user-generated content and paid social advertising.
• Produce comprehensive creative briefs to guide editors and content creators effectively.
• Analyze testing outcomes to extract actionable insights and lessons.
• Work collaboratively with media buyers and senior creative strategists to optimize campaign success.

Required Qualifications and Skills

• Minimum of two years’ experience in creative strategy or performance marketing roles.
• Strong analytical capabilities to interpret data and inform decisions.
• Proven experience in writing scripts focused on driving performance metrics.
• A commercially-oriented mindset with solid understanding of creative testing methodologies.
• Previous work experience in D2C subscription or ecommerce businesses is essential.

Additional Information

• Location: London, UK with hybrid work arrangement requiring four days onsite.
• Salary range between 35,000 and 40,000 annually.

Benefits

• Hybrid working model featuring a lively London office environment.
• 25 days of annual leave plus public holidays.
• Private healthcare coverage.
• Enhanced parental leave offerings.
• Attractive employee discount on company products.