- Experience
- 10+ yrs
- Salary
- —
- Openings
- 1
- Posted
- 1 week ago
- Work mode
- Work from home
- Resume
- Required to apply
Job description
About the Role
An exciting opportunity with nxtplay Search Group to join a dynamic, PE-backed vertical SaaS company as their Vice President of Demand Marketing. This fully remote position favors candidates located within the East or Central US time zones. The company is aggressively scaling and seeking an innovative, data-driven marketing leader to energize demand generation, pipeline creation, and revenue acceleration to surpass the $100 million ARR milestone.
Role Expectations
This position is not suited for individuals adhering to outdated methods. It requires a fast-paced, proactive "builder" mentality—someone who acts decisively, assumes full accountability for pipeline results, and thrives on creating a modern and agile go-to-market (GTM) engine from scratch. The company integrates agentic AI centrally into its GTM strategy to enhance speed, efficiency, and buyer experience. Candidates with proven success applying AI-driven marketing automation and personalization at scale will find a great fit here.
Responsibilities
- Lead and scale the demand generation function to produce reliable, high-quality pipeline.
- Manage and coach a team of B2B marketers, balancing high-level strategic guidance with direct involvement in execution.
- Collaborate closely with Sales, Product, and executive leadership to define Service Level Agreements (SLAs), develop shared reporting mechanisms, and establish accurate attribution models.
- Maintain disciplined budget management and ensure all expenditures are mapped to quantifiable ROI.
Qualifications
- Over 10 years of progressive experience in demand generation or growth marketing within B2B SaaS environments.
- More than 5 years of leadership experience nurturing and scaling high-performing, accountable marketing teams.
- Proven track record in driving pipeline expansion and revenue growth, ideally supporting a SaaS company scaling beyond $100 million ARR.
- In-depth knowledge of multi-channel marketing campaigns, Account-Based Marketing (ABM), digital strategies, and full-funnel optimization.
- Hands-on experience implementing agentic AI to expedite marketing processes, reduce manual tasks, and enable scalable personalization.
- Skilled in marketing analytics, forecasting, and budget management.
- Additional advantage if experienced marketing to niche, operational, or legacy vertical markets.
How to Apply
Interested candidates ready to disrupt traditional marketing approaches and build significant impact should contact recruiting@nxtplaysearchgroup.com.