Social Media Specialist

About the Company

Air Apps builds mobile products designed to help people be more productive, stay connected, and feel inspired. With more than 100 million downloads and a strong lineup of productivity and utility apps, the company combines design, data, and engineering to develop impactful mobile experiences. The team is headquartered in Lisbon and values ownership, creativity, and working with purpose.

The organization works in a fast-moving environment where ideas are executed quickly and collaboration across disciplines is central to how products and campaigns are shaped.

Role Overview

Air Apps is hiring a Social Media Specialist for a full-time, on-site role based in Lisbon. The position focuses on creating and publishing engaging social content for company and product channels, strengthening brand presence, and helping build an active community around the brand.

You will partner with Marketing, Product, and Design to develop content that drives interaction, supports launches and hiring efforts, and keeps audiences informed and engaged. This is an in-office role, and relocation support is available for suitable candidates.

Key Responsibilities

• Develop, write, and publish engaging content across social channels such as Instagram, TikTok, LinkedIn, and other relevant platforms.
• Maintain and organize publishing calendars for both company-wide and product-specific accounts.
• Write thoughtful comments and community-facing responses that encourage dialogue and improve visibility.
• Monitor follower activity and interact with the audience to support community growth.
• Work with internal stakeholders to align social content with product releases, hiring drives, and other business initiatives.
• Review performance data and engagement indicators to refine content direction over time.
• Keep up with social media trends, platform updates, tone, and content best practices to ensure fresh and relevant output.

Requirements

• Approximately 1 to 3 years of experience in social media management, digital writing, or online community engagement.
• Excellent writing ability with a knack for creating short, clear, and compelling social copy.
• Working knowledge of major social platforms, including Instagram, TikTok, and LinkedIn, along with their content norms.
• Experience handling multiple brand accounts or page portfolios.
• Strong sense of ownership, attention to detail, and personal organization.
• Comfort working with cross-functional teams in a fast-paced setting.
• Fluency in English is required; Portuguese would be an added advantage.

Benefits

• Apple hardware provided for work use.
• Annual bonus.
• Premium health and life insurance coverage.
• Transport allowance to help cover commuting costs.
• Coverflex benefits for meals, wellness, and related expenses.
• Childcare assistance.
• Air Conference, offering an opportunity to meet colleagues, collaborate, and grow together.
• Pension fund contribution to support long-term financial planning.
• Urban Sports Club membership for fitness and activity.
• Free meals at the hub.

Diversity, Inclusion, and Equal Opportunity

Air Apps is committed to creating an inclusive workplace where people from all backgrounds, identities, and experiences feel respected and valued. Candidates are encouraged to apply even if they do not meet every listed qualification. Hiring decisions are made without discrimination based on age, race, religion, gender identity, sexual orientation, disability, or national origin.

Additional Information

This position is fully on-site in Lisbon, and the company is open to assisting with relocation.