Social Media Marketing Specialist

About the Role

Spencer Recruitment is collaborating with a prominent automotive brand to find a creative and highly organized Social Media Executive based in Dublin 12. This full-time, onsite role requires a dynamic individual passionate about creating engaging short-form video content and managing multiple social media platforms.

Key Responsibilities

• Capture high-quality photos and videos at events, dealership locations, product launches, sponsorship activations, and press launches.
• Create and edit compelling short-form videos tailored for Instagram Reels, TikTok, and YouTube Shorts.
• Oversee and respond to comments, direct messages, and brand mentions across all social media channels.
• Maintain and schedule content on a well-organized social media calendar.
• Support dealership teams with their social media activities and content needs.
• Collaborate with fleet and aftersales teams to produce customer-centric content like vehicle handovers.
• Customize content appropriately for varying platforms and target audiences to ensure brand consistency.
• Assist with broader marketing campaigns and business initiatives as required.
• Monitor social media engagement and identify strategies to improve reach and interaction.

Candidate Profile

• At least two years of experience in social media, digital marketing, or content creation.
• Strong skills in photography and video production, including editing of short-form videos.
• Deep familiarity with platforms like Instagram, TikTok, YouTube, and other major social networks.
• Proven ability to manage and nurture online communities, handling comments and direct messages effectively.
• Excellent written communication with attentive detail to content accuracy and brand identity.
• Highly organized, capable of managing a busy and dynamic content calendar.
• Proficient in Adobe Illustrator and Microsoft Office applications.
• Comfortable working in live event settings, product launches, and dealership environments.
• Possession of a valid full driving license is mandatory.

Additional Information

Experience in automotive, retail, consumer brands, events, or sponsorship sectors is advantageous but not mandatory. The role offers a competitive base salary, attractive bonuses, and includes a company car as part of the compensation package.