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Social Media Marketing Executive
Kolkata, West Bengal, India · Full Time
Be the first to apply
- Experience
- 1–3 yrs
- Salary
- INR 20,000 – INR 40,000 / month
- Openings
- 1
- Posted
- 2 weeks ago
- Work mode
- In office
- Education
- Bachelor's degree in Marketing or related field or equivalent experience
- Resume
- Required to apply
Where you'll work
Job description
Overview
Envision Labs is seeking a creative and analytically-minded Digital Marketing Executive to oversee and enhance our digital marketing initiatives. This role involves managing multiple online marketing channels to increase brand presence, attract website visitors, and secure valuable leads.
Key Responsibilities
- Develop, implement, and manage marketing campaigns spanning SEO, PPC, social media, and email tools.
- Create, edit, and schedule compelling content for social media, company blogs, and newsletters.
- Conduct both on-page and off-page SEO activities including keyword research, link building, and tracking performance.
- Optimize advertising campaigns on Google and Meta platforms to improve effectiveness.
- Monitor and analyze campaign success metrics using Google Analytics to identify growth opportunities.
- Maintain and refresh website content via CMS platforms such as WordPress or Shopify to enhance user engagement and conversion rates.
Requirements and Skills
- 1 to 3 years of professional experience in a dedicated digital marketing position.
- Proficient in managing platforms like Google Ads, Meta Ads Manager, Mailchimp, and Google Analytics (GA4).
- Experience with SEO tools like Semrush, Ahrefs, or comparable software.
- Strong written communication abilities, basic copywriting skills, and keen analytical capabilities.
- Educational background: Bachelor’s degree in Marketing, Communications, Business, or an equivalent field of study or relevant experience.
Additional Information
For further inquiries, please contact HR representative Rahul at 9836608598.