Twine

Social Media Manager - Part time

Twine

Remote · Contract

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Experience
Any
Salary
Openings
1
Posted
4 weeks ago
Work mode
Work from home
Eligibility
Applicants with experience managing social media for premium or lifestyle brands. Remote candidates are welcome, with Melbourne-based applicants preferred.
Resume
Required to apply

Job description

Role overview

This position is for a part-time freelance social media professional supporting a premium stationery brand that celebrates intentional living and analogue, high-quality tools. The main focus is Instagram, with Pinterest as a supporting channel. The role involves creating, shooting, editing, and publishing content, reworking user-generated material, and tracking performance. You will work directly with the founder and operate with creative freedom within clear brand boundaries, producing calm, refined, and sensory-driven content that fits a minimal aesthetic.

Responsibilities

  • Plan and manage a content calendar for Instagram and Pinterest.
  • Produce, film, and edit Reels and other visual content assets.
  • Adapt user-generated content so it matches brand standards and style.
  • Draft engaging captions and copy that stay consistent with the brand tone.
  • Use social media tools to schedule and publish posts.
  • Track, review, and share performance insights and key metrics.
  • Partner with the founder to keep content aligned with overall brand direction.
  • Preserve a consistent visual look and feel across all channels.

Requirements

  • Hands-on experience managing social accounts for premium, lifestyle, or similar brands.
  • Ability to create content from start to finish, including filming and editing short-form video.
  • Comfort using Canva and social media scheduling platforms.
  • Previous work managing Pinterest is an advantage.
  • Strong writing, editing, and copywriting ability.
  • Capability to create content with a calm, understated, and sensory-led style.
  • Solid grasp of social media analytics and reporting.
  • Highly self-directed, organized, and able to work without close supervision.
  • Melbourne-based applicants are preferred, though remote candidates may also be considered.
  • Availability for around 10 to 15 hours per month on an ongoing basis.

Additional information

This is a freelance contract role and can be performed remotely. The brand is based in New Zealand, and the role specifically mentions a preference for candidates based in Melbourne. The work is ongoing rather than a short one-off engagement.

About the company

The company is a freelance marketplace that connects independent professionals with businesses looking for creative and technical support. It works with both major enterprises and fast-growing startups, helping them build flexible teams worldwide. Its mission is to support creators and businesses in a freelance-first, AI-driven environment.

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