Social Media Manager

Role overview

Crypto.com is looking for a Social Media Manager to lead the brand’s online presence and community interaction. In this role, you will design and run social media initiatives that strengthen brand visibility, support growth, and keep content relevant to local audiences.

The ideal candidate combines creative thinking with a strong analytical mindset, using performance insights to shape content that performs well and supports wider business goals.

Key responsibilities

• Support the planning and delivery of social growth initiatives, making sure content fits local markets and is operationally practical.
• Create clear channel-by-channel social media guidelines so messaging stays consistent and audience targeting remains focused.
• Identify trends quickly and turn them into engaging posts and campaign ideas that help amplify product stories and community content.
• Partner with cross-functional teams to maintain one unified brand voice and a consistently high standard of output.
• Set social objectives, OKRs, and performance measures, then review results through data-led post-mortems to improve reach, impact, and return on investment.

Requirements

• Minimum 5 years of experience in social media management, social media specialization, or a comparable role.
• Strong familiarity with current AI tools and the wider AI tooling ecosystem.
• Proven project management ability with experience handling several initiatives at once.
• Practical experience with social media management and publishing platforms.
• Background in content management, campaign execution, video production, photoshoots, and day-to-day social media operations.
• Ability to create, refine, and repurpose content; familiarity with design tools will be an advantage.
• Strong interest in financial services, with the habit of tracking industry news, trends, and major developments.
• Excellent collaboration skills, strong organization, and the ability to stay composed under tight deadlines.

Additional information

We may use artificial intelligence tools to assess your resume or CV against the position’s requirements. These tools are intended to help the recruitment team review applications more efficiently by offering recommendations, but they do not replace human judgment. Final hiring decisions are made by people who consider these insights together with other relevant information. If you want more details about how your personal information is handled, you may contact us.