Social Media and Community Manager

About offe market

Located in Los Angeles, CA, offe market is a beloved online off-price retailer showcasing overstock, past-season, and sample sale items from sustainable and design-centric brands such as Ganni, Lisa Says Gah, and Baggu. The company exudes a scrappy, sharp, and community-focused spirit.

Role Overview

We are seeking a part-time Social Media and Community Manager to embody our unique and lively brand personality in digital spaces while executing professional social media strategies. This role involves managing content across Instagram, Stories, and TikTok, alongside handling our ambassador program in close collaboration with the founder and creative team. The ideal candidate is tuned into internet culture with the ability to craft engaging, trend-aware content without blindly following each trend, emphasizing community growth and brand excitement around overstock apparel.

Key Responsibilities

• Manage and maintain a robust content calendar featuring daily Instagram feed posts, multiple Instagram stories daily, and regular TikTok content.
• Create vibrant and captivating content such as Reels, carousels, memes, and graphics that reflect the brand's voice and style.
• Align social content scheduling with brand milestones and product drops, incorporating countdowns and previews to build anticipation.
• Attend on-site events 1-2 times weekly to capture fresh content.
• Assist with filming and producing materials for paid advertising and media campaigns.
• Lead the ambassador program by recruiting, coordinating, and nurturing relationships with brand ambassadors.
• Respond swiftly to relevant cultural and trending moments with content appropriate for the brand.
• Engage with the community by monitoring comments, direct messages, and tags, fostering authentic connections.
• Offer social media support for in-person events and photoshoots as needed.
• Analyze social media performance metrics and propose optimizations to enhance content effectiveness.

Candidate Profile

• Must reside in Los Angeles, CA, due to requirements for in-person filming and event attendance.
• Possess 1-2 years of social media management experience, preferably in fashion, beauty, or lifestyle sectors.
• Proficient in creating and filming native content tailored for Reels, Stories, TikTok, or video editing tools like Adobe.
• Highly organized with excellent time management skills, able to plan proactively and adapt quickly.
• Team-oriented with strong communication skills and the capacity to remain composed under pressure.
• Desirable: Experience with paid social campaigns, ambassador or influencer program management, and graphic design abilities.