SEO and Social Media Manager

About Heyday Communications

Heyday Communications is a full-service advertising agency recognized for delivering distinctive branding solutions in a competitive marketplace. Our experienced team offers a diverse portfolio of services including creative advertising projects like brochures, catalogues, and website development, alongside ATL print campaigns, BTL activations, and digital marketing initiatives designed to enhance business growth through innovative communication strategies.

Role Overview

This full-time position based in Delhi requires overseeing SEO and social media efforts to enhance organic reach and engagement. The SEO and Social Media Manager is responsible for developing and implementing data-driven SEO plans encompassing keyword research, on-page enhancements, technical SEO coordination, and monitoring to boost search visibility.

In addition, this role involves managing social media platforms by creating content calendars, collaborating with creative teams, and applying Social Media Optimization techniques to expand audience interaction. Regular analysis of search and social metrics, performance reporting, and strategic recommendations are essential components to optimize campaign outcomes.

Key collaborations with account managers and designers ensure consistent brand articulation across channels, while keeping abreast of emerging trends in SEO and social media to support comprehensive digital marketing campaigns.

Candidate Requirements

• Proficient in Social Media Marketing and optimization with experience maintaining brand identity on prominent platforms.
• Hands-on familiarity with SEO tools like Google Analytics, Search Console, and keyword research utilities, coupled with a solid understanding of both on-page and off-page SEO methodologies.
• Skilled at evaluating performance data, deriving actionable insights, and adapting strategies to achieve specific KPIs.
• Experience working within agencies or managing multiple brands is highly advantageous.
• Excellent organization abilities, meticulous attention to detail, and capacity to handle several projects and deadlines in an on-site Delhi environment.