Senior Manager - Marketing Technology Strategy and Governance

About the Role

Qiddiya Investment Company is looking for a Senior Manager specializing in Marketing Technology Strategy and Governance. The successful candidate will be responsible for leading the planning, governance, and execution of initiatives related to marketing technology. This role plays a key part in ensuring the seamless integration, optimization, and compliance of digital marketing platforms to support the organization's marketing goals and drive business expansion.

Key Responsibilities

• Design and execute comprehensive marketing technology strategies that are aligned with the company’s business and marketing objectives.
• Develop and enforce governance policies to guarantee secure, consistent, and compliant usage of marketing technology systems.
• Oversee relationships with marketing technology vendors and partners to enhance service quality and platform functionality.
• Work collaboratively with marketing, IT, and other departments to assure smooth integration of marketing technologies with broader business systems.
• Lead evaluation and procurement of new marketing technology tools aimed at boosting marketing effectiveness.
• Drive training initiatives to facilitate adoption and proficient usage of marketing technologies across the organization.
• Track and analyze marketing technology performance, providing regular reports and strategic insights to senior leadership.
• Keep updated with current industry developments and emerging technology trends to continuously refine the marketing technology infrastructure.

Candidate Requirements

• A Bachelor’s degree in Marketing, IT, Business Administration or a related discipline is required; a Master’s degree is preferred.
• At least 8 years of professional experience in roles focused on marketing technology strategy, management, or governance.
• Demonstrated ability in developing and executing governance frameworks and strategies for marketing technologies.
• Comprehensive understanding of marketing technology platforms, including CRM, marketing automation, data analytics, and data management solutions.
• Strong competencies in project and vendor management.
• Exceptional communication skills coupled with effective stakeholder management capabilities.
• Proven experience in leading cross-functional teams and managing change effectively within an organization.
• Current knowledge of data privacy laws and compliance standards as they relate to marketing technology.

Benefits

The role includes a comprehensive benefits package designed to support employee wellbeing and professional growth.