Senior Director of Integrated Marketing

Company Overview

Rogers Enterprises, Inc., a family-owned fine jewelry retailer operating since 1910, encompasses over 70 stores across the Greater Midwest Region under the Rogers & Hollands Jewelers and Ashcroft & Oak Jewelers brands. The company is recognized for superior customer experiences, premium products, and a dedication to its employees.

Role Overview

We are seeking a strategic and analytical Senior Director of Integrated Marketing to spearhead the forthcoming phase of our growth. This leadership position focuses on transforming marketing strategies into actionable initiatives through coordinated planning, data-driven decisions, and cross-department collaboration.

Key Responsibilities

• Drive end-to-end integrated marketing planning and execution spanning digital, customer relationship management (CRM), retention strategies, and promotional campaigns.
• Oversee and coordinate the promotional calendar, ensuring team alignment and alignment with organizational objectives to enhance guest acquisition, engagement, retention, and loyalty.
• Develop, monitor, and report on critical performance indicators (KPIs) and dashboards to measure marketing effectiveness.
• Collaborate with executive leadership to ensure marketing goals align with company direction.
• Manage marketing operations including project workflows, efficiency, and accountability.
• Control and evaluate marketing budgets to maximize return on investments.
• Lead cross-functional projects involving merchandising, creative, photography, digital, and retail teams.
• Utilize emerging technologies such as AI tools to enhance marketing performance, analytics, and customer experience.
• Mentor and develop the marketing team fostering a culture of collaboration and ongoing improvement.

Required Qualifications

• Bachelor’s degree in Marketing, Business, Communications, Analytics, or related disciplines.
• Minimum of 8 years of progressive leadership experience in marketing.
• Proven track record of success in CRM, digital marketing, retention, and customer engagement tactics.
• Strong analytical skills and familiarity with marketing technology platforms.
• Experience designing KPIs, dashboards, and data-driven reporting for business strategies.
• Demonstrated ability to lead marketing programs that drive revenue growth, customer acquisition, retention, and ROI.
• Excellent leadership, communication, organizational, and project management capabilities.
• Skilled at handling multiple priorities and aligning diverse stakeholder interests.

Preferred Skills and Experience

• Background in specialty retail sectors such as luxury goods, jewelry, fashion, or consumer products.
• Experience within multi-location retail businesses.
• Knowledge of supporting both online e-commerce and physical retail environments.
• Familiarity with platforms including Salesforce, Klaviyo, Google Analytics, Semrush, or equivalent.
• Experience deploying AI-driven marketing tools and automation solutions.

Benefits

• Various medical plans with prescription coverage.
• Dental and vision insurance offerings.
• Company-paid and optional voluntary benefits.
• Life, disability, accident, critical illness, and hospital indemnity coverage.
• Pet insurance and fitness-related discounts.
• Generous paid time off and holiday benefits.
• Discounts on company jewelry products.
• 401(k) retirement plan with company matching.
• Opportunities for performance-based bonuses.

Additional Information

The role is based onsite in Matteson, IL, with a hybrid work option. Salary ranges from $130,000 to $150,000, complemented by performance bonuses. Reasonable accommodations are made to support individuals with disabilities in fulfilling essential job functions.