Retail Director, Southeast Asia (Luxury Fashion Brand)

Role Overview

This position entails leading retail operations across Southeast Asia with a focus on achieving sales objectives through effective leadership, performance monitoring, and delivering outstanding customer service aligned with brand standards.

Key Responsibilities

• Oversee retail activities in SEA to meet sales goals, enhance business outcomes, and maintain the luxury brand's quality standards.
• Manage, coach, and develop Store Managers and retail personnel, including recruitment, performance reviews, and workforce planning.
• Implement clienteling and CRM strategies to grow VIP and Elite customer bases while fostering excellent shopping experiences.
• Collaborate with internal teams such as Merchandising, Visual Merchandising, Marketing, CRM, and Training for optimal product display, assortment, and sales efficiency.
• Track and analyze sales figures, KPIs, inventory status, profits, and operational performance, taking necessary measures for improvement.
• Ensure adherence to company policies, operational processes, audit requirements, and legal compliances across all outlets.
• Lead store development projects including renovations and maintenance by coordinating with landlords, contractors, and regional teams to ensure timely and budget-compliant execution.
• Produce business reports, evaluate market and competitor trends, and offer strategic insights to advance business growth.

Qualifications and Experience

• Minimum 8 to 10 years in retail management preferably within luxury fashion, watches, jewelry, or upscale retail sectors.
• Established experience in managing multiple stores, driving sales increases, and meeting business performance metrics.
• Strong leadership qualities with a background in coaching and motivating high-performing retail teams.
• Excellent analytical, communication, and stakeholder engagement skills with the ability to influence cross-departmental decisions.
• Willing to travel regionally across Southeast Asia to support store operations and various business projects.

Additional Information

Registration number: R1875146EA. License number: 22C1376.