Regional Marketing Manager - APAC

About Airbus Defence and Space

Airbus Defence and Space (ADS) operates within the Connected Intelligence Business Unit, providing space services such as Earth Observation satellite imagery for diverse industries and secure network connectivity solutions. The Space Digital Programme Unit acts as a centralized hub for these offerings.

Role Overview

The Regional Marketing Manager for APAC will be part of the Space Digital Marketing department's Business Support team based in Singapore. This role is pivotal in bridging communication between headquarters marketing efforts and local initiatives, ensuring active knowledge exchange and aligned strategies.

Key Responsibilities

• Maintain strong relationships with stakeholders across APAC, including customers, sales teams, and resellers, as well as European marketing and support functions.
• Manage all aspects of event planning and execution, from scheduling and logistics to content creation and post-event evaluations.
• Contribute to the development and adaptation of marketing materials, ensuring local relevancy and consistent branding.
• Lead marketing campaigns across channels such as social media, online advertising, and traditional media.
• Represent Airbus products and services at industry events including conferences, tradeshows, and webinars.
• Gather and analyze regional market intelligence to inform product marketing strategies and customize offerings for local markets.
• Support and expand the reseller network within the region.
• Assist sales efforts by preparing presentations, coordinating demonstrations, and reviewing proposals.
• Organize training sessions to enhance understanding of new products and improve presentation skills among local teams and stakeholders.

Candidate Requirements

• Bachelor’s or Master’s degree in Marketing, Business, Engineering, or related disciplines.
• Over 3 years in operational and/or strategic or product marketing, coupled with more than 5 years of experience in the aviation sector.
• Strong team collaboration skills with the ability to coordinate across multiple functions and geographies.
• Fluent English communication skills.
• Experience in Earth Observation or connectivity businesses is advantageous.
• Excellent communication, negotiation, organizational, and project management capabilities.
• Creative mindset with an aptitude for developing innovative regional marketing approaches.

Additional Information

This position requires occasional business travel and does not have authority to sign sales contracts. Airbus is committed to workplace diversity and inclusion, equal opportunity, and integrity. Flexible working arrangements are encouraged where possible.

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