Product Merchandising Lead, Planning Market Central Europe (m/f/d)

Role overview

H&M is seeking a Product Merchandising Lead to coordinate product merchandising execution across sales markets. The role focuses on using stock, demand, and sales information to keep availability high, maintain balanced inventory, and support strong commercial results.

You will serve as an important bridge between sales markets, supply planning, inventory optimisation, and warehouse teams, making sure product, stock, and business priorities stay aligned throughout the flow.

What you will do

• Serve as the main point of contact for sales markets on product merchandising, stock, allocation, and replenishment matters.
• Review sales, demand, and inventory data to spot risks, opportunities, and actions that need attention.
• Contribute to pricing maps, markdowns, clearance activity, and campaign decisions by considering local competition, demand, and stock levels.
• Track supply against demand and communicate insights together with recommended corrective steps.
• Manage allocation and replenishment processes from warehouse to store, including stock balancing, replenishment changes, and seasonal stock measures.

Who you will work with

You will partner closely with commercial teams in the sales markets, supply planning, inventory optimisation, warehouses, store teams, and global stakeholders. Together, you will support coordinated commercial and supply decisions across markets with an emphasis on availability, stock efficiency, sales, and profitability.

Who you are

The ideal candidate brings 2 to 4 years of experience in product merchandising, retail planning, allocation, replenishment, or commercial operations within retail, fashion, or FMCG. Strong analytical ability and confidence in interpreting sales, stock, and demand data are essential.

You should have a sound understanding of retail and product merchandising processes, good Excel skills, and an interest in BI or reporting tools such as Power BI. A degree in supply chain management, logistics, business administration, economics, data analytics, or a related field is an advantage, though relevant experience carries equal weight.

We are also looking for someone who is structured, detail-focused, accurate with data, and able to communicate clearly across teams, functions, and markets. A commercially minded, proactive, solution-oriented approach is important, as is the ability to balance multiple priorities in a fast-paced environment.

About H&M Group

H&M Group is a global company made up of strong fashion brands and ventures. The company aims to show that exceptional design, affordable pricing, and sustainable solutions can go hand in hand. Its customers remain at the center of every decision.

The organization is powered by thousands of committed colleagues united by shared culture and values, with a collective ambition to help move the fashion industry toward a more inclusive and sustainable future.

Benefits

• 25% global employee discount on H&M and H&M Group brands, including ARKET, COS, H&M Home, Weekday, and & Other Stories.
• Corporate benefits with preferred conditions across a broad range of products and services.
• Holiday pay.
• Company pension scheme.
• Employee Assistance Program through Lyra.

Additional information

This is a full-time role based in Hamburg, Germany, with a hybrid setup that requires working from the office at least four days per week.

Applications should include a CV in English. The hiring process will proceed on an ongoing basis, and candidates are asked not to include a cover letter. Applications are accepted only through the company’s careers page due to data privacy requirements.

The recruitment process is intended to be fair, equitable, and competency-based.

H&M Group emphasizes an inclusive and collaborative culture, strong values, and opportunities for growth, with people at the center of the organization.