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Performance Marketing Specialist
Bengaluru, Karnataka, India · Full Time
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- Experience
- Any
- Salary
- INR 600,000 – INR 900,000 / year
- Openings
- 1
- Posted
- 4 hours ago
- Work mode
- In office
- Resume
- Required to apply
Where you'll work
Job description
Role Overview
Join SG Computech as a Performance Marketing Specialist, where you will spearhead acquisition efforts across channels such as Google and various social media platforms. You will take the lead in developing and executing strategies to optimize marketing campaigns, ensuring alignment with business objectives and maximizing growth impact.
Key Responsibilities
- Design and implement performance marketing strategies targeting customer acquisition and revenue growth.
- Manage advertising campaigns across Google Ads, Facebook Ads, and similar paid media channels.
- Continuously optimize campaigns for maximum ROI using data-driven insights and analytics.
- Develop persuasive ad copy and creative assets to improve conversion rates.
- Monitor campaign results, report insights, and recommend actionable improvements.
- Stay updated on emerging trends in app marketing, SEM, and affiliate marketing.
Requirements
- Hands-on experience running and optimizing paid digital marketing campaigns.
- Strong working knowledge of platforms such as Google Ads, Facebook Ads, and other paid channels.
- Proficiency in managing full-funnel marketing initiatives, from lead acquisition to conversion.
- Ability to analyze data and adapt strategies for enhanced campaign performance.
- Excellent command of English for message development and campaign communication.
Perks and Benefits
- Option to work from home