Online Marketing Manager (m/w/d)
Stuttgart, Baden-Württemberg, Germany · Full Time
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- Experience
- 3+ yrs
- Salary
- —
- Openings
- 1
- Posted
- 3 weeks ago
- Work mode
- In office
- Education
- Marketing or Communications degree (or equivalent qualification)
- Eligibility
- Professionals with a completed marketing or communications degree, or an equivalent qualification, and at least 3 years of online marketing experience, especially in e-commerce and social media, can apply.
- Resume
- Required to apply
Where you'll work
Job description
About the Company
EPP-Design GmbH & Co. KG operates the LIEBLINGSKORB brand, which focuses on sustainable, stylish products designed to make everyday life easier and more enjoyable. The brand aims to reimagine daily situations and deliver genuine value and delight to customers. The company is looking for a creative marketing professional to help develop innovative strategies and elevate the brand’s digital presence.
Role Overview
As Online Marketing Manager (m/w/d), you will shape and execute digital marketing initiatives that improve brand visibility and support revenue growth. In this role, you will influence the brand’s messaging, campaigns, and customer communication across online channels.
Key Responsibilities
- Plan and implement targeted online marketing campaigns that communicate the brand’s unique selling points and emotional appeal to the right audience.
- Manage social media channels and create engaging content that brings the brand to life and builds follower engagement.
- Optimize website and digital content for search visibility while planning and managing search advertising campaigns to increase online reach.
- Track marketing performance, identify opportunities for improvement, and translate data into practical recommendations.
- Develop lead generation initiatives that attract new customers and strengthen relationships with existing ones.
- Advance the brand’s messaging and content direction by applying fresh storytelling approaches that reinforce the company’s values and customer loyalty.
Candidate Profile
- Completed degree in marketing, communications, or a similar field, or an equivalent qualification.
- At least 3 years of professional experience in online marketing, ideally with a focus on e-commerce and social media.
- Strong creative instincts and a good sense of digital trends and product storytelling.
- Solid analytical skills and experience using common analytics tools such as Google Analytics and Meta Ads Manager.
- Independent, organized working style with a high level of initiative.
- Interest in aesthetic, sustainable products and the ability to integrate emotional value and unique selling points into campaigns effectively.
What We Offer
- The opportunity to actively help shape a premium e-commerce brand and bring your creative ideas to life.
- A dynamic team, flat hierarchies, and a company culture that lives sustainability, design, and innovation.
- The chance to contribute to the future of a modern, sustainable lifestyle brand.