National Sales Leader

Position Overview

This newly established role is designed to lead and expand national sales efforts for a specialty meats producer focused on high-quality, sustainable products. The successful candidate will be an engaging and dynamic leader experienced in cultivating relationships with key decision makers within specialty food markets. The primary target channels include national specialty grocery chains such as Whole Foods and Sprouts, along with regional multi-store upscale grocery chains.

The Sales Leader position reports directly to the Business Owner and may be performed virtually. The role requires up to 25% travel across the United States, complemented by regular virtual meetings with the Business Owner and the Sales and Marketing team. This team includes a part-time lead generator, a national digital marketing agency, and a social media manager.

About the Company

We are a 13-year-old family-founded specialty meats producer based in Ohio, known for our award-winning products made with premium standards. Our sourcing emphasizes sustainability, animal welfare verified by Global Animal Partnership (GAP) certification, and clean label ingredients. Our products prioritize Old World quality with careful drying and aging processes and are chef-designed. Our market focus is selective, targeting the right niche rather than mass consumers.

Key Responsibilities

• Design and implement annual sales and profitability objectives along with growth strategies and internal sales budgets.
• Establish and nurture important management-level relationships with strategic customers.
• Maintain insightful knowledge of competitors' activities and propose strategic initiatives based on market trends.
• Collect, analyze, and interpret data to sustain current business and identify expansion opportunities through sales programs and marketing tactics.
• Lead negotiations on distributor and customer contracts relating to supply and rebate agreements.
• Manage sales forecasting and tracking, including monitoring relevant sales metrics.
• Coordinate commercial and operational strategies to meet overall business goals.

Experience and Educational Qualifications

• Minimum of three years’ experience in the specialty foods sector.
• Proven record in developing distributor networks and establishing relationships within specialty grocery markets.
• Effective communication skills in both verbal and written form.
• Experienced in strategic decision-making and managing key accounts.
• Leadership skills with an emphasis on team development and accountability.

Technical Proficiencies

• Advanced proficiency in Microsoft Office suite.

Additional Requirements

• Valid driver's license and clean driving record.
• Availability to travel regularly up to 25% within the United States.