Marketing Specialist

Role overview

Polaris Inc. is looking for a Marketing Specialist to support the continued growth of its brand through advertising and promotional activity across the ORV and Marine segments. Based in Derrimut, Victoria, this role sits within a fast-moving environment where employees are encouraged to take on meaningful responsibility and contribute to innovation and performance.

In this position, you will act as a strong brand advocate and work closely with the sales and marketing teams, as well as dealers, to help deliver sales and profitability objectives. The role involves coordinating a broad mix of marketing activities, including media planning, production, digital campaigns, events, and point-of-sale execution.

About Polaris Sales Australia

Polaris is a global powersports company with a long history of building products and experiences that inspire outdoor adventure. Founded in 1954 and headquartered in Minnesota, the business operates in more than 100 countries.

Polaris Sales Australia Pty Ltd, based in Melbourne, supports customers across Australia and New Zealand through a network of more than 150 independently owned dealers. The local portfolio includes Polaris Ranger, RZR, General, Youth, Commercial and Defense products within Off-Road Vehicle, as well as Marine brands such as Bennington and Hurricane.

The company is a well-established name in the region, holding a leading position in the off-road vehicle segment and continuing to expand across its wider powersports categories. Polaris describes itself as a values-led organisation where people play a central role in its success.

Key responsibilities

• Plan and manage advertising and promotional programs for the ORV and Marine businesses.
• Coordinate media planning and campaign execution across relevant channels.
• Oversee production activities connected to marketing materials and campaigns.
• Support digital marketing initiatives, events, and point-of-sale activity.
• Work closely with the sales and marketing functions to strengthen brand growth.
• Provide guidance, support, and leadership to dealers to help drive commercial outcomes.
• Contribute to the achievement of sales and profitability targets.

What the company values

• An ambitious and resourceful mindset.
• A drive to take ownership of challenging work.
• A collaborative approach in an agile workplace.
• A genuine commitment to brand building and business growth.

Equality and hiring

Polaris Sales Australia is committed to inclusive hiring and equal opportunity. Applications are assessed without discrimination on the basis of race, religion, sexual orientation, gender identity, nationality, age, military or veteran status, marital status, or disability.

Additional information

This is a full-time, on-site role in Derrimut, Victoria, Australia.