Marketing Manager - Integrated Partnerships, Organic Storytelling and Influencers

About the Role

The Integrated Partnerships and Storytelling team at Google serves as a dynamic engine to translate global partnerships into impactful, full-funnel marketing demonstrations that showcase our technology on influential world platforms. This role focuses on the organic storytelling and amplification strategies tied to Google Cloud collaborations, including partnerships with prominent professional sports leagues, motorsports teams, and international athletic events. It involves creatively and strategically bringing these partnerships to life year-round with a social media-first approach.

As part of the Integrated Partnerships group, you will collaborate closely with partnership leads to develop co-marketing campaigns from inception and implement organic growth frameworks across Google Cloud’s channels, partner ecosystems, and broader platforms such as YouTube and Android. The key task is to exhibit how partners harness Google Cloud technologies and Gemini Enterprise to revolutionize their operations, blending technical narratives with culturally resonant social content.

In addition, you will oversee the strategy and execution plans for the Talent, Creator, and Influencer ecosystem of Google Cloud, managing ambassador contracts and deployments to humanize cloud technologies and influence enterprise decision-makers globally. Successful candidates will combine deep experience in brand partnerships, social-centric leadership, and navigating executive approvals across global organizations.

Responsibilities

• Create and maintain a year-round organic storytelling plan aligned with major partnership activities and international sports events.
• Develop and implement strategies for selecting and engaging technical creators and influencers to optimize partnership returns and ensure brand consistency.
• Serve as the lead for organic media and content coordination with partner organizations, handling brand guidelines, contract deliverables, and approvals to maximize joint narrative success.
• Collaborate with internal teams across PR, Executive Communications, YouTube, and Product Marketing to present cohesive partnership stories on a global scale.
• Establish and monitor key performance indicators (KPIs) for organic campaigns, applying social listening and sentiment analysis to refine content and assess brand impact.

Minimum Qualifications

• Bachelor’s degree or equivalent practical experience.
• At least six years of experience in organic brand marketing, social media strategies, or digital content production.
• Proven background managing talent, athlete, influencer, or creator partnerships in sectors like sports, entertainment, or technology.

Preferred Qualifications

• Experience handling brand partnerships and co-marketing programs in sports, entertainment, or technology domains.
• Strong understanding of the B2B enterprise marketing funnel, particularly leveraging organic platforms such as YouTube to increase awareness and consideration.
• Track record of producing digital activations that link technical B2B messaging with consumer engagement.
• Ability to translate complex stories about cloud infrastructure, data analytics, and artificial intelligence into clear, structured, and visually engaging content.
• Exceptional skills in project and stakeholder management, capable of advising senior executives and partner leaders concurrently.

Additional Information

Applicants can specify their preferred work location from Sunnyvale, CA; New York, NY; or San Francisco, CA. Google is firmly committed to equal opportunity employment without discrimination based on race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity, veteran status, or criminal history in line with legal conditions. Accommodations are available for applicants with disabilities upon request.

Compensation

The estimated annual salary ranges from 141000 to 206000 USD, complemented by a 15% target bonus, equity offerings, and comprehensive benefits.