Marketing Coordinator

About Everist

Everist is shaping the future of hair and body care through concentrated, high-performing products alongside a strong dedication to sustainability. Rooted in innovation, storytelling, and community, the brand is entering an exciting growth phase.

Role Overview

The Marketing Coordinator position is hands-on and diverse, designed for someone eager to contribute actively to all aspects of marketing execution. Responsibilities span paid media, email, social media, branding, and daily marketing operations to ensure smooth campaign delivery and organized content flow.

Key Responsibilities

• Assist with setting up, trafficking, and analyzing paid ad campaigns on platforms such as Meta and TikTok.
• Compile weekly performance metrics and maintain dashboards tracking customer acquisition cost (CAC), return on ad spend (ROAS), and conversion rates.
• Support A/B testing processes by organizing creative materials, documenting findings, and tracking outcomes.
• Build, schedule, and quality check email and SMS marketing campaigns in Klaviyo, including list segmentation and post-dispatch reporting.
• Manage the email marketing calendar and alert the team about upcoming campaign requirements.
• Execute daily social media tasks on Instagram and TikTok, including scheduling posts, publishing content, and managing community interactions.
• Organize content photoshoots and manage asset repositories to ensure availability for the marketing team.
• Stay informed on trends, competitor activities, and conversations in beauty and wellness sectors to contribute innovative ideas.
• Coordinate influencer and creator efforts involving outreach, gifting logistics, and tracking deliverables.
• Manage asset requests between marketing and creative/design teams, ensuring adherence to briefs and deadlines.
• Maintain brand asset libraries for efficient team operation.
• Support orchestration of campaigns and product launches ensuring seamless integration of all components within timelines.
• Own the marketing calendar to keep the team aligned and organized.
• Track invoices, engage with vendors, and monitor project timelines.
• Proactively identify and complete necessary tasks to maintain workflow efficiency.

Candidate Profile

• Possess 1 to 2 years of practical marketing experience including internships, co-op terms, or contract work.
• Experienced with or willing to learn tools such as Klaviyo, Meta Ads Manager, Shopify, and social media scheduling software.
• Exceptionally organized with keen attention to detail, adept at spotting errors or inconsistencies early.
• Strong written communication skills with an ability to align with brand tone.
• Enthusiastic about sectors related to beauty, wellness, or sustainability.
• Adaptable in fast-paced, multitasking environments, comfortable managing diverse responsibilities.
• Self-motivated and proactive, taking initiative without needing direct instructions.