Marketing & Growth Manager
Armadale, Victoria, Australia · Full Time
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- Experience
- 3–5 yrs
- Salary
- —
- Openings
- 1
- Posted
- 1 hour ago
- Work mode
- In office
- Education
- Any graduate
- Resume
- Required to apply
Where you'll work
Job description
About RISER
RISER is an innovative mar-tech start-up pioneering a Mass Influencer Sampling Platform designed to connect influencers and brands for mutual growth. With a client roster including top names like 7-Eleven, Monde Nissin, Mars, and Nestle, RISER emerged from its long-standing sister agency, Theory Crew, operating since 2012.
Role Overview
We are searching for a strategic and proactive Marketing & Growth Manager who will take charge of RISER's entire marketing and growth strategies. This position involves steering campaigns, managing digital performance, expanding the creator community, and enhancing brand prominence with a sharp focus on delivering quantifiable business results. The role is ideal for a commercially driven marketer who flourishes in dynamic environments and is eager to make a meaningful impact within a start-up setting.
Key Responsibilities
- Execute comprehensive marketing and lead generation programs aligned with monthly and quarterly targets.
- Design and implement marketing initiatives across digital, social media, email, and content channels to drive inbound interest from brands and agencies.
- Create newsletters, nurture campaigns, and sales email sequences that support lead development and conversion.
- Oversee and optimize HubSpot CRM and marketing databases to maintain current audiences and email sequences.
- Expand RISER’s influencer community via targeted recruitment, platform initiatives, partnerships, and marketing activities.
- Collaborate on product and platform development by contributing audience insights, influencer feedback, and market trends.
- Manage RISER's brand presence across social media, PR, sponsorships, events, and award submissions.
- Coordinate external partners covering SEO, Google Ads, PR, digital metrics, and agency collaborations to meet growth objectives.
- Ensure consistent brand messaging and identity across all communication channels.
- Work closely with Partnerships Directors, campaign teams, sister agency Theory Crew, and external vendors to drive growth efforts.
Work Environment and Benefits
- Flexible work arrangement balancing time between home and the modern office in Armadale.
- No excessive overtime or typical intense agency work hours.
- A supportive, collaborative team focused on delivering high-quality results.
- Clear career advancement opportunities with direct exposure to RISER's COO and Managing Director.
- Engagement with renowned global and local clients across beauty, lifestyle, and FMCG sectors.
- Chance to contribute at an early stage within a burgeoning start-up.
- Opportunities for cross-collaboration with Theory Crew, RISER’s partner agency.
Qualifications and Experience
- Minimum 3 to 5 years of relevant experience in marketing roles with successful campaign management.
- Proven track record of generating leads through marketing activities.
- Tertiary education in marketing, business, PR, communications, or related fields is advantageous but not mandatory.
Essential Skills
- Strong ability to craft content and campaigns that enhance brand awareness, engagement, and lead generation.
- Proficient in CRM software (especially HubSpot), marketing automation, SEO/SEM tactics, social media advertising, and analytics tools.
- Highly self-motivated, goal-oriented, and accountable.
- Excellent verbal and written communication skills supplemented with strong presentation capabilities.
- Strategic thinker with a creative, adaptable, and efficiency-driven approach.
Application Information
Please submit your resume along with a cover letter addressing the key requirements to James Rock, Business Director, by the closing date of Friday 14 August 2026.