Marketing Communications & Content Manager

About TytoCare

TytoCare is changing how care reaches people by helping health plans and health systems deliver remote physical examinations and reduce gaps in care. Its Home and Pro Smart Clinic products bring high-quality care into homes and community environments such as schools, workplaces, urgent care centers, and rural clinics. The company uses proven engagement approaches along with one of the largest proprietary multimodal clinical datasets in the world, built from millions of real-world encounters, to support FDA-cleared AI that has received industry recognition.

Established in 2012, TytoCare works with more than 240 major organizations across the U.S., Europe, Asia, Latin America, and the Middle East. Partners report utilization that is six times higher than conventional telehealth, an average 8.5% drop in overall care costs, 11.3% fewer emergency department visits, and an average NPS of 83.

Role Summary

TytoCare is seeking a Marketing Communications & Content Manager to own content and communications across multiple channels. This position blends planning and hands-on execution to build brand awareness, support pipeline growth, and keep messaging clear, consistent, and high quality.

What You Will Do

• Plan and deliver marketing activities, including virtual and live events, to increase awareness and support pipeline generation.
• Develop content across the full lifecycle, including website pages, blog posts, eBooks, case studies, and video.
• Shape brand, product, and campaign messaging so it stays aligned across every customer touchpoint.
• Build campaign materials such as advertisements, landing pages, and nurture email sequences that support business objectives.
• Manage the company’s LinkedIn presence for B2B audiences and assist with other B2C channels as needed.
• Support public relations efforts and content distribution to expand brand reach and establish thought leadership.
• Partner closely with product, sales, and external agencies or vendors to execute campaigns and content plans.
• Use performance data and audience insights to evaluate results and improve future content and campaign efforts.

Requirements

• At least 4 years of experience in marketing communications, content, or brand-focused roles, with B2B SaaS or healthcare experience considered an advantage.
• Excellent English writing and editing ability is essential.
• Demonstrated experience leading content strategy and producing content across multiple channels.
• Background in digital marketing and campaign execution across both organic and paid efforts.
• Strong narrative and storytelling ability, with skill in turning complex topics into simple, compelling messaging.
• Experience handling LinkedIn and distributing B2B content.
• Comfort using AI tools to support content creation and optimization.
• Analytical, data-led approach with experience using metrics to improve results.
• Strong teamwork skills and experience collaborating with internal stakeholders, agencies, or vendors.

Additional Information

This role is listed as full-time and remote. The position is based in the New York City Metropolitan Area.