Marketing Category Lead - Accessories

About Nestlé Nespresso

Nestlé Nespresso SA is a leading global brand known for its high-quality portioned coffee. It collaborates with over 168,000 farmers across 18 countries through its AAA Sustainable Quality™ Program, promoting sustainable farming practices and improving farmer livelihoods. Established in 2003 in partnership with the Rainforest Alliance, the program ensures sustainable coffee supply and superior harvest quality. In 2022, Nespresso attained B Corp™ certification, joining a community of over 9,700 companies committed to social and environmental accountability. The company is headquartered in Vevey, Switzerland, operates in 96 markets with a workforce exceeding 14,000 employees, and manages a global retail network of 818 boutiques.

Position Overview

We are seeking a Marketing Category Lead for the Accessories division within Nespresso Canada's B2C Marketing team, based in Montreal. Reporting to the Coffee & Accessory Product Manager, this role is responsible for steering the accessory category's strategy, fostering portfolio expansion, innovation, strategic alliances, and project management aligned with brand objectives. This position entails representing the category to global stakeholders and shaping the product roadmap for the Canadian market. It also includes dotted-line management of a shared Coordinator resource, involving mentoring and project oversight.

Primary Responsibilities

• Develop and implement impactful launch plans and promotional strategies for new accessory products, determining optimal offerings, pricing, and market approaches.
• Identify market opportunities and contribute to project development decisions.
• Act as the Canadian market spokesperson in global discussions.
• Manage the product lifecycle including code creation, pricing, SKU rationalization, and compliance with local regulations.
• Analyze sales data, market trends, and campaign performance to uncover growth prospects.
• Collaborate with commercial, supply chain, and activation teams to ensure seamless execution and strong market presence both online and offline.
• Manage various product segments such as cups, food, and milk devices within the accessory category.
• Keep abreast of category trends and maintain a strategic product roadmap aligned with business goals and customer needs.
• Lead complex cross-functional projects, managing timelines, stakeholders, and execution to enhance customer journey and foster innovation and partnerships locally.
• Administer and optimize budgets, purchasing, and invoicing to maximize ROI.
• Provide day-to-day mentorship, prioritization, and support to the Coordinator, fostering teamwork and effective project delivery.

Candidate Profile

• Bachelor’s degree in Marketing, Business, or a related discipline.
• Minimum of five years in marketing with experience in product or portfolio management, ideally within fashion, luxury home décor, or premium cosmetics sectors.
• Ability to balance attention to detail with strategic perspective.
• Consumer-centric mindset with a focus on end-user needs.
• Fluency in English and French, facilitating collaboration across Canadian and global teams.
• Strong project management skills capable of handling multiple concurrent initiatives.
• Analytical proficiency for data-driven marketing decisions.
• Deep understanding of consumer marketing and communications.
• Advanced skills in Microsoft PowerPoint and Excel.
• Effective cross-functional collaboration and stakeholder influence.
• Excellent organizational, communication, and interpersonal abilities.
• Commercial insight combined with creativity and entrepreneurial spirit.
• Autonomy, proactivity, and a results-oriented approach with eagerness to take ownership of projects.
• Team-oriented mindset blended with high independence.

Benefits

• Comprehensive health and dental coverage starting from day one.
• Company-matched pension plan.
• Four weeks of vacation plus six personal paid days.
• Flexible hybrid work arrangements.
• Robust training and professional growth opportunities.
• Educational assistance and tuition reimbursement programs.
• Gender affirmation healthcare benefits.
• Fertility services and surrogacy medical coverage inclusive of all orientations and conditions.
• Adoption benefits to alleviate financial barriers.
• Free Nespresso coffee machines and a monthly $100 coffee credit.
• Up to 50% discount on Nespresso coffee machines, capsules, and accessories.
• Discount access at company stores across Nestlé brands.
• Additional vendor discounts through partnerships.

Compensation

The salary range is CAD 80,000 to 89,000 annually, with eligibility for bonuses. Nestlé Canada is committed to transparency and equitable pay.

Diversity and Inclusion

Nestlé Canada values diversity, equity, inclusion, and accessibility, welcoming applicants from all backgrounds and identities. The company encourages candidates requiring accommodations during the recruitment process to communicate their needs for full participation.