Marketing Assistant

About the University of Sunderland in London

The University of Sunderland in London offers career-focused programs covering business, finance, nursing, health, and tourism within a vibrant multicultural community. Situated near Canary Wharf, the campus attracts a global student body and prepares graduates for international career opportunities. Flexible scheduling options, multiple annual enrollment points, and limited on-campus class days support a healthy work-life balance and encourage engagement in employment and extracurricular pursuits. Comprehensive support services assist students academically, with health and wellbeing resources, as well as career guidance to facilitate smooth transition into professional roles. As part of the wider University of Sunderland network, including another campus in Hong Kong, the London campus is dedicated to accessible education and expanding opportunities for learners from varied backgrounds.

Role Overview

The Marketing Assistant will play a key role in supporting initiatives related to marketing and student recruitment at the University of Sunderland in London. This full-time position, based onsite in London, includes tasks such as helping plan and execute marketing campaigns across both digital and traditional platforms. Responsibilities involve assisting with market research efforts, coordinating marketing collateral and events, updating website and social media content, and maintaining accurate records related to marketing and recruitment operations. The role also requires responding to inquiries from potential students, aiding in open days and outreach activities, and collaborating with academic and professional teams to promote educational programs and student support services. Ensuring brand consistency, fostering strong communication internally and externally, and providing general administrative assistance to the marketing team are additional components of this position.

Qualifications and Skills

• Excellent communication skills, including the capacity to deliver clear written and verbal messages tailored to diverse audiences.
• Experience or proficiency in market research to collect, analyze, and report data on student recruitment trends and competitive activities.
• Customer service expertise, focused on offering respectful, prompt, and knowledgeable support to prospective and current students.
• Understanding of sales principles and marketing techniques, including basic knowledge of conversion processes and promotional strategies.
• Familiarity with commonly used office and marketing software such as MS Office, social media tools, and customer relationship management systems is advantageous.
• A background in marketing, communications, business, or related disciplines through qualifications or practical experience is preferred.
• Strong organizational abilities, attention to detail, and capability to juggle multiple priorities in a dynamic, student-focused environment.
• Knowledge of the higher education sector and an interest in supporting a diverse student community is beneficial.