Manager IFEC Editorial Strategy and Campaign | Product Development & Design

Overview

At Qatar Airways, innovation and excellence define the passenger experience, supported by our Product Development and Design division's commitment to creating immersive digital journeys. The In-Flight Entertainment and Connectivity (IFEC) team pioneers onboard digital storytelling, enhancing the brand’s connection with passengers.

Role Summary

This position plays a pivotal role in animating the Qatar Airways brand by designing, managing, and executing integrated campaigns spanning in-flight entertainment systems, digital platforms, and marketplace ventures. Working collaboratively with content creators, product teams, and commercial units, you will ensure consistent storytelling, reinforce brand identity, and flawlessly deliver campaigns across multiple customer touchpoints.

Key Responsibilities

• Craft and oversee multi-channel campaign strategies that support content releases, product launches, commercial offers, and marketplace projects to maximize campaign reach and alignment.
• Guarantee timely, accurate, and smooth campaign launches across IFEC systems, mobile apps, and digital outlets.
• Implement structured campaign initiatives that champion commercial and product goals, including new product rollouts and promotional marketplace activities.
• Prioritize campaigns effectively by evaluating seasonal trends, business demands, and strategic objectives to enhance commercial impact.
• Analyze campaign outcomes by monitoring key performance indicators like customer engagement, brand awareness, and conversion rates across all platforms.

Candidate Profile

• Holder of a Bachelor's degree or equivalent, complemented by over ten years of relevant professional experience.
• Demonstrated expertise in planning and executing digital or media campaigns across diverse platforms.
• Strong background in content-driven campaigns, maintenance of digital campaign schedules, and comprehensive campaign management.
• Deep understanding of brand storytelling, commercial messaging, and customer journey coordination.
• Proven track record supporting complex product launches and marketplace activations.
• Excellent organizational skills with the capability to manage multiple simultaneous campaigns and stakeholders efficiently.
• Experience within airline, travel, hospitality, or premium brand sectors, particularly concerning inflight entertainment and digital passenger experiences.
• Proficient in multi-channel campaign orchestration involving IFEC, mobile, web, retail, or digital marketplace platforms with knowledge of customer journey mapping and personalization strategies.
• Comfortable with digital analytics tools, campaign performance measurement, and collaborations with creative or content production teams.

Additional Information

This role is based in Doha, Qatar under the Corporate & Commercial job family. The closing date for applications is August 14, 2026.

About Qatar Airways

Originating from a modest fleet of four aircrafts, Qatar Airways now encompasses twelve diverse business sectors unified under one brand. Known for rapid growth, industry record-breaking, and trendsetting innovation, we embrace challenges and foster an environment where ambition and creativity thrive. Join us to contribute meaningfully and develop your career without limits within our global community.