Job description

About Bohme

Bohme is a fashion brand dedicated to empowering women by offering elevated everyday styles that boost confidence. The marketing team thrives on rapid innovation, creating meaningful content, and closely collaborating with creators and the community to breathe life into the brand through social media, email, and digital avenues.

Position Overview

The Influencer & Social Media Coordinator will oversee influencer collaborations while managing Bohme's social media daily operations. This role encompasses relationship management, content creation, community interaction, and executing campaigns to enhance brand visibility and customer engagement across all social platforms. Collaboration with marketing, creative, and e-commerce teams is crucial to ensure smooth execution of influencer campaigns and consistent brand representation in social content.

Key Responsibilities

Identify, onboard, and nurture relationships with influencers who fit the Bohme brand identity
Handle influencer communications, partnerships, and outreach efforts
Coordinate gifting of products, campaign instructions, and posting timelines
Monitor campaign progress and assess influencer output and effectiveness
Manage contracts, content approvals, and rights usage
Maintain and update the influencer contact database
Spot opportunities to grow Bohme's creator network
Assist in scheduling and implementing Bohme's social media content plans
Create, record, edit, and publish content on platforms including Instagram, TikTok, and Pinterest
Craft captions and manage post scheduling
Engage with the online community by monitoring comments, messages, and tags
Keep up with latest social media trends and suggest innovative content ideas
Analyze social media results and offer insights to boost growth and engagement
Support influencer campaigns linked to product launches, seasonal promotions, and marketing efforts
Work with the creative team on campaign ideation and content direction
Coordinate content requirements among influencers, social media teams, and advertising channels
Assist during photoshoots and events to capture behind-the-scenes and lifestyle content
Utilize top influencer and user-generated content effectively across marketing platforms

Qualifications

Between one to three years of experience in influencer marketing, social media, or digital marketing
Deep knowledge of Instagram, TikTok, Pinterest, and current social media trends
Outstanding communication and relationship management abilities
Strong organizational skills with high attention to detail
Capability to handle multiple projects and meet deadlines concurrently
Proficient in filming, editing, and producing short video content
Experience using editing software like CapCut, Adobe Premiere, or Canva

Preferred Skills

Familiarity with influencer management software such as ShopMy
Experience with scheduling tools for social media management
Understanding of Shopify platform and e-commerce branding
Skill in interpreting social media analytics and campaign performance data
Passionate about fashion, styling, and emerging digital trends
Creative flair for photography, videography, and storytelling through visuals