Influencer Marketing Manager - Gaming

About Cherry Pick Talent

Cherry Pick Talent Ltd. is a female-led, comprehensive influencer marketing agency collaborating with renowned names across gaming, lifestyle, travel, entertainment, and related sectors. Rather than working with a fixed roster or representing talent, the company has developed strong and trusted connections with creators, agents, and managers worldwide. This allows them to expertly match elite brands and gaming products with ideal influencers, consistently delivering successful outcomes with integrity and style.

Position Overview

The Influencer Marketing Manager focused on gaming will lead the execution of multiple influencer campaigns, primarily supporting major clients such as Epic Games. Responsibilities include campaign management, influencer coordination, client communication, and ensuring timely delivery aligned with client objectives. The role demands excellent organization and the ability to thrive in a fast-moving environment.

The manager will also contribute strategically by sourcing new talents, drafting clear influencer briefs, collaborating on creative approaches with internal teams, monitoring campaign analytics, and preparing detailed reports. Maintaining strong influencer relationships across platforms like TikTok, Instagram, YouTube, and Twitch is essential. Support for influencer event logistics and activations will also be part of the duties.

Key Responsibilities

• Lead full life cycle management of influencer campaigns, overseeing deadlines, budgets, and client expectations.
• Source, on-board, and communicate with influencers to facilitate smooth partnerships.
• Create precise influencer briefs to convey campaign goals, target groups, and messaging.
• Act as the primary liaison for clients, providing updates, timelines, and performance insights.
• Manage and nurture influencer relationships, including negotiating contracts and deliverables.
• Track campaign KPIs and analyze outcomes to optimize future efforts.
• Collaborate with creative teams to align content with brand identity and audience preferences.
• Identify emerging influencer talent and stay informed on trends in gaming and influencer marketing.
• Assist with planner duties for events involving influencers, including logistics, invitations, talent sourcing, and product coordination.

Candidate Profile

• Between 4 to 7 years of experience in influencer marketing, preferably in gaming or entertainment sectors.
• Based within EST or CST time zones and comfortable collaborating across multiple time zones.
• Strong familiarity or passion for gaming is highly advantageous.
• Exceptional organizational skills, particularly with managing multiple projects and data tracking.
• Ability to deliver results with a focus on performance metrics and KPIs.

Benefits

• Competitive medical benefits and 401(k) with company matching contributions.
• Paid time off including 15 days of holiday, 5 days of sick leave, plus statutory holidays.
• Remote-first work model allowing full work-from-home flexibility.
• Seasonal Flexi Fridays during July and August to enjoy shorter workdays.
• Birthday gifts to celebrate personal milestones with the company.