Head of Paid Media

About the platform

Huzzle helps match standout professionals with opportunities at leading businesses across the UK, US, Canada, Europe, and Australia. The companies in its network include startups, digital agencies, and technology platforms. This is not an outsourcing arrangement; successful candidates are placed directly with the client and become part of the client’s in-house team.

Role overview

This is a full-time, independent contractor position with a client that specializes in growth marketing for direct-to-consumer and e-commerce brands. The business has supported the scaling of more than 150 brands and has overseen roughly half a billion dollars in revenue. Its work spans paid ads, email marketing, conversion rate optimization, and retention, with a strong focus on lean, profitable growth powered by custom strategies, data, and AI-enabled systems.

The team is collaborative, highly accountable, and oriented around measurable results. As a fast-scaling company, it acts as an embedded extension of its clients’ teams, and the environment is suited to someone who enjoys ownership, speed, and performance-led execution.

What you will do

• Take full ownership of Meta paid acquisition, from campaign creation and optimization through to scaling efforts.
• Shape creative direction by writing briefs, giving direct-response feedback to designers, and reviewing the performance of hooks, angles, and messaging.
• Review account performance every day and make budget or structure changes to keep efficiency strong.
• Create and improve repeatable workflows for creative testing, reporting, and funnel performance optimization.
• Develop persuasive landing pages, advertorials, and product detail pages that work in sync with live campaigns.
• Monitor and communicate key performance indicators such as CAC, CPA, ROAS, MER, and CVR, then translate the data into clear recommendations for leadership.
• Carry out competitor analysis and lead strategy discussions with clients to support long-term growth.
• Work closely with design and video editing teams to increase testing speed and identify creative winners.

What the client is looking for

• At least 5 years of experience in performance marketing, with strong specialization in Meta Ads Manager.
• A clear history of managing and scaling large-budget accounts in the e-commerce or DTC space.
• Strong command of performance metrics such as CAC, ROAS, MER, and LTV, along with attribution platforms like Triple Whale, Northbeam, or Hyros.
• Proven ability to develop creative strategy and write ad copy that converts.
• A practical, AI-friendly mindset and the ability to use modern tools to improve creative and operational workflows.
• Strong analytical thinking, quick decision-making, and the ability to diagnose funnel issues effectively.
• A self-driven, ambitious approach, with comfort working in a performance-linked compensation environment.
• Excellent communication skills for client audits and internal strategy sessions.
• Availability during core working hours, up to 4 PM EST.

Preferred extras

• Meta Blueprint certification.
• Experience in an agency or multi-brand setting.
• Exposure to conversion rate optimization and advanced landing page strategy.
• Previous experience mentoring or leading media buyers.
• Experience sourcing and managing UGC creators.

Benefits

• Work remotely from anywhere and collaborate with international teams.
• Join a network of high-performing peers.
• Receive support from Huzzle before and after placement.
• Compensation is tailored to the client and candidate, with options matched to individual goals.

Additional details

The role is based in Canada, offered as a full-time remote engagement, and follows an independent contractor model. Compensation is not specified in the source and is arranged based on client requirements and candidate preferences.