- Experience
- 5+ yrs
- Salary
- —
- Openings
- 1
- Posted
- 1 hour ago
- Work mode
- Work from home
- Resume
- Required to apply
Job description
About Boosters and JustDone
Boosters is a Ukrainian product company dedicated to creating impactful, scalable, and long-lasting products in the Productivity and EdTech sectors, impacting over 60 million users worldwide. Their flagship product, JustDone, launched in just 50 days, has surpassed 3 million premium users within two years, includes proprietary AI engines, and has increased its 30-day retention by 30% over the past year. They also operate spin-offs such as Avrora and Promova.
Role Summary
The Head of Marketing will lead JustDone's marketing efforts, focusing on profitable scaling of performance marketing, with Google Search Ads as a primary user acquisition channel.
Key Responsibilities
- Hold full accountability for marketing outcomes across the company.
- Manage and lead a team of 6 marketing professionals.
- Develop and execute performance marketing strategies, emphasizing Google Search Ads growth and scaling other channels including Meta, TikTok, and Google Display Network.
- Handle marketing budgets exceeding $1 million.
- Conduct analytics and planning related to CAC, ROAS, LTV, cohort analysis, and reporting to leadership.
- Implement AI tools and methods within marketing team processes.
Qualifications and Experience
- Minimum 5 years experience in performance marketing, including over 2 years managing teams of 5 or more.
- Proven background in developing B2C SaaS products with subscription monetization models.
- Hands-on experience with Google Ads Search for 2-3 years, with expertise in scaling this channel.
- Deep knowledge of one or several performance marketing channels such as Meta, TikTok, or GDN.
- Experience managing advertising budgets starting at $500,000.
- Strong understanding of subscription unit economics: LTV, CAC, payback periods, and cohort analyses.
- Regular daily use of AI tools in workflows and strategic thinking about integrating AI.
Career Path and Hiring Process
Candidates will undergo a prescreen with a recruiter, followed by an interview with the current Head of Marketing, and then a bar-raising stage.
Benefits and Perks
- Structured performance reviews and personalized development plans.
- Support to grow your personal brand on Boosters' social and expert media channels.
- Access to Genesis communities with free courses and networking opportunities.
- Allocated budget for courses, conferences, and English language study.
- Company-provided equipment and coverage of necessary work-related services.
- Flexible work environment with choices of office locations (Kyiv or Lviv) or remote work from Ukraine or abroad.
- Flexible start times between 8 AM and 11 AM Kyiv time.
- 20 paid days off annually, public holidays off, and unlimited sick leave.
- Comprehensive health care including insurance, psychological support compensation, individual fitness benefits, onsite meals, and participation in community sports activities both online and offline.