Growth Marketing Specialist

About the Role

Join a leading technology company as a Growth Marketing Specialist based in Singapore. This role requires a hands-on marketer to research international markets, understand local user behavior, and lead creative localization efforts that respect cultural and religious nuances.

Key Responsibilities

• Conduct thorough user research and localization efforts to understand international market dynamics and user personas.
• Drive professional copywriting and user interface adaptation to ensure culturally appropriate product experiences.
• Plan and execute tailored marketing campaigns across various stages of product development, leveraging organic growth mechanisms, viral strategies, and cost-effective approaches for brand-new product launches.
• Track acquisition funnels and performance metrics consistently, while ensuring compliance with app store policies, copyright regulations, and regional laws.

Required Skills and Experience

• 1 to 3 years of experience in global growth marketing or product operations, preferably in social media, AI, or pan-entertainment technologies.
• Proven ability to lead a product from conception to launch successfully.
• Strong creative instincts with excellent copywriting and storytelling capabilities, alongside good understanding of internet trends and culture.
• Existing network with local media or influencer communities is advantageous.
• Data-driven with strong analytics skills to optimize user acquisition and campaign performance.
• Fluency in both spoken and written English and Chinese to communicate effectively with diverse, cross-regional teams.

Additional Information

This full-time position is onsite in Singapore, working with dynamic teams to drive growth for cutting-edge products.