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Growth Marketing Specialist

Learnfly

Gurugram, Haryana, India · Full Time

Be the first to apply

Experience
1+ yrs
Salary
Openings
1
Posted
1 week ago
Work mode
In office
Education
Any graduate
Eligibility
Any graduate
Resume
Required to apply

Where you'll work

Job description

About the Role

Our client, a US-based IT and services company working with government and Fortune 500 clients, is looking for a Growth Marketing Specialist to enhance their digital presence for their IT Products, Cloud, Data, and Services division. This full-time, on-site role operates from Gurugram and requires working US shift hours.

Key Responsibilities

  • Increase brand awareness across platforms such as LinkedIn, Meta, and Google.
  • Develop and publish quality content related to Cloud, AI, Data Engineering, DevOps, Cybersecurity, and related technology topics.
  • Create blogs, landing pages, and campaign content using WordPress.
  • Design and implement email marketing campaigns, social media campaigns, and paid advertisement campaigns (Google Ads, LinkedIn Ads, Meta Ads).
  • Produce marketing collateral using tools like Canva and support social media short-form video content.
  • Monitor engagement metrics and refine marketing strategies to boost visibility and lead generation.
  • Work closely with sales and leadership teams to maintain consistent branding and messaging.

Qualifications and Requirements

  • Bachelor's or Master's degree in Marketing, Communications or a related field.
  • At least 1 year of experience in digital or brand marketing.
  • Experience managing multiple social media channels, including LinkedIn, Meta, and X.
  • Capability to create technical content on IT topics, aided by AI tools.
  • Proficiency with graphic and video editing tools such as Canva, Photoshop, Illustrator, and Premiere or similar software.
  • Excellent command of written and spoken English.
  • Self-motivated and able to work effectively in a fast-paced environment.
  • Availability to work US shift hours from 7 PM to 4 AM IST.

Additional Desired Skills

  • Experience with B2B IT marketing.
  • Familiarity with WordPress for blog and landing page management.
  • Hands-on with paid ad campaigns and email marketing tools.
  • Basic knowledge of SEO practices.
  • Exposure to marketing automation or CRM platforms.
  • Elementary video editing abilities.

Working Conditions and Benefits

  • Work is on-site at Gurugram Sector 74A, 5 days per week.
  • Shift timing aligns with US business hours (7 PM to 4 AM IST).
  • Local candidates receive cab transportation and meals provided during work hours.

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