Global PR & Influencer Specialist - Tata Harper

Position Overview

The Global PR & Influencer Specialist will be a vital member of the Tata Harper Integrated Communications team based in New York. This role centers on developing and executing data-informed communication strategies that focus on public relations content creation, influencer marketing, and event coordination. The ideal candidate is deeply knowledgeable about current trends and influential figures in the beauty, wellness, and lifestyle sectors, with excellent communication, writing, and organizational capabilities to excel.

Main Duties

• Oversee procurement and distribution of products, managing inventory across brand and partner sites.
• Contribute to the creation of global press collateral, curate media and influencer databases, and support continuous PR strategy initiatives.
• Handle daily administrative tasks, such as inventory logistics, supplies, and calendar management.
• Track industry developments and social media for trends, insights, and competitor analysis.
• Identify and research potential influencers, maintain influencer lists, assist outreach efforts, and oversee partnership tracking and deliverables.
• Develop proficiency with influencer management platforms to support campaign execution and reporting.
• Facilitate influencer activations, manage brand partnerships and contracts.
• Coordinate product distributions to media and influencers, fostering a network of brand ambassadors.
• Assist with event ideation, planning, vendor coordination, and timeline management.
• Provide on-site event support along with post-event reporting and follow-up as necessary.
• Collaborate with social strategy and content teams to document and edit event content for organic social channels.
• Support media coverage and influencer campaign tracking across key markets and produce monthly stakeholder reports.

Required Qualifications

• Bachelor’s degree or higher, preferably in Communications or Marketing.
• Exceptional organizational skills, attention to detail, and ability to meet deadlines.
• Strong enthusiasm for expanding expertise in PR and influencer marketing, with experience in these fields advantageous.
• Deep understanding of the beauty industry and social media trends.
• Excellent writing and communication skills.
• Self-driven multitasker who can thrive in a fast-paced environment.

Additional Information

AMOREPACIFIC US, INC is an Equal Opportunity and Affirmative Action employer committed to workforce diversity. All qualified applicants will receive consideration regardless of race, color, religion, gender, national origin, age, disability, or veteran status.