Event Associate - North America

About Dandy

Dandy is revolutionizing the dental industry, a sector valued at over $400 billion, by simplifying and modernizing dental practice operations through innovative technology. Backed by top global venture capital firms, the company is developing a comprehensive operating system to empower dental offices worldwide, enhancing the capabilities of clinicians and their teams to improve practice performance and patient care.

Role Overview

We are looking for a meticulous and proactive Event Associate to join our expanding North America trade show program. The successful candidate will take full ownership of logistics and planning cycles, leading the seamless execution of events with minimal supervision.

Key Responsibilities

• Oversee trade show logistics including securing event opportunities, managing shipments, organizing booth setups, and coordinating travel arrangements for staff across more than 30 events annually.
• Lead Pre-Event Kick-Off calls with onsite teams to provide training and preparation for effective in-person selling experiences.
• Manage the post-event lead process by ensuring prompt data entry, lead assignment to Sales, and facilitating timely follow-up actions.
• Collaborate with Growth Marketing to coordinate email campaigns before and after shows aimed at boosting booth attendance and nurturing leads.
• Supervise daily operations during trade shows to ensure activities adhere to planned schedules.
• Monitor and reconcile event expenditures to maintain adherence to budget allocations.
• Identify and recommend suitable trade shows and sponsorship opportunities based on budget and availability.
• Develop and maintain a centralized event playbook, standard operating procedures, and packing lists to optimize future event planning.
• Attend conferences to provide onsite support and ensure successful event execution.
• Analyze trade show outcomes in cooperation with the Event Manager to guide future event strategies.
• Work closely with Marketing and Sales departments to meet preset return-on-investment benchmarks.

Candidate Profile

• Minimum of 1 year experience in B2B event marketing.
• Exceptional project management abilities with strong organizational, detail-oriented, and multitasking skills.
• Excellent interpersonal skills, capable of building strong relationships both within the organization and with external partners.
• Strong written and verbal communication skills.
• Proven record of success in academic and professional pursuits.
• Experience with Salesforce is preferred.

Additional Advantages

• Strong professional references.
• Experience working in a growth-oriented B2B technology company.
• A highly positive outlook, good sense of humor, and enthusiasm for a fun work environment.
• Willingness to travel approximately once per month, including weekends.

Benefits and Inclusivity

Full-time employees are provided with comprehensive benefits adapted to each country of operation, typically including healthcare, dental coverage, mental health resources, parental planning support, retirement plans, and generous paid leave. Dandy is committed to fostering a diverse, inclusive, and accessible workplace that values authenticity and equal opportunity. We comply fully with the Americans with Disabilities Act (ADA) and accommodate all applicants throughout the hiring process.

Privacy

Applicants consent to the collection, storage, and processing of their personal data for recruitment purposes in compliance with privacy and GDPR regulations, with rights to access, correct, or delete their data upon request.