Director of Communications & Culture (Fashion)

About the Company

Our client is a globally recognized fashion brand focused on enhancing everyday life through exceptional design. Operating across key international markets, the brand emphasizes modern, practical apparel grounded in simplicity, quality craftsmanship, and thoughtful innovation. Its mission is to provide a timeless, accessible wardrobe tailored to diverse communities worldwide.

The brand uniquely integrates culture, technology, and human-centered design to create products and experiences with broad appeal across generations and regions. Dedicated to consistency, clarity, and purposeful messaging, the company actively shapes the global discourse on modern wardrobe essentials and fashion's role in daily living.

Role Overview

The Director of Communications & Culture will lead how this global fashion brand presents itself across different markets, communities, and cultural conversations. This position merges strategic communication with cultural insight, ensuring the brand stays contemporary, pertinent, and connected to a varied global audience.

You will craft the brand’s voice across various platforms, including press, cultural events, talent collaborations, and editorial storytelling. The role demands translating the brand’s design values—clarity, structure, elevated simplicity, and a worldwide perspective—into deliberate and cohesive messages aligned across regions.

Key Responsibilities

• Direct and execute comprehensive global communication strategies encompassing editorial content, press relations, cultural collaborations, and talent partnerships, supporting the SVP of Communications.
• Establish and maintain strategic relationships with editors, stylists, culture influencers, and partners in international markets.
• Create compelling narratives that integrate the brand into cultural dialogues emphasizing innovation, design excellence, and relevance.
• Manage global press initiatives, announcements, interviews, and narratives to promote brand consistency across all platforms.
• Collaborate closely with Brand, Creative, Retail, and Influencer teams to guarantee message uniformity worldwide.
• Spot cultural trends, emerging voices, and strategic opportunities that strengthen the brand's international identity.
• Oversee crisis communication plans and reputation management with precision and consistency.
• Ensure every communication maintains the brand’s aesthetic of modernity, functionality, minimalism, and global mindset.

Qualifications and Experience

• 8 to 12+ years of relevant experience in communications, public relations, or cultural strategy.
• Proven leadership capabilities with a focus on guiding high-performing teams with clarity, steadiness, and continual progress.
• An extensive editorial network paired with a deep understanding of global cultural trends.
• Experience in shaping brand narratives within fashion, retail, or lifestyle sectors.
• Skilled at managing multiple external collaborators while ensuring cohesive messaging.
• Outstanding writing, storytelling, and relationship development skills.
• Adept at juggling multiple priorities within a dynamic, international environment.
• Readiness to travel internationally as required.

Additional Information

This position currently does not offer sponsorship; applicants must possess valid work authorization to apply.

Salary Range: $150,000 to $225,000 annually.

Location: New York, NY with a hybrid office/onsite work arrangement.