Digital Marketing Specialist
Columbia, South Carolina, United States · Full Time
Be the first to apply
- Experience
- 1–3 yrs
- Salary
- USD 40,000 – USD 50,000 / year
- Openings
- 1
- Posted
- 1 hour ago
- Work mode
- In office
- Education
- Bachelor's degree
- Resume
- Required to apply
Where you'll work
Job description
Position Overview
Join our Media + Performance team as a detail-focused Digital Marketing Specialist where you'll help implement integrated media campaigns across both digital and traditional channels. This role is well-suited for candidates with 1-3 years of agency or digital marketing experience who enjoy working with data, technology, and media platforms in a dynamic, team-oriented environment.
Key Responsibilities
- Assist in executing paid media campaigns on digital platforms.
- Coordinate campaign launches, manage creative assets, and handle trafficking tasks.
- Prepare insertion orders and maintain media documentation such as vendor specifications.
- Conduct quality assurance checks and monitor ongoing campaigns.
- Gather and organize performance data related to campaigns.
- Support the creation of reports, dashboards, and client presentations.
- Aid in reconciling media billing and coordinating with vendors.
- Collaborate closely with internal teams and media partners to ensure successful campaign delivery.
Required Qualifications
- Bachelor's degree in Marketing, Advertising, Communications, or a related discipline.
- Between 1 to 3 years of experience in digital marketing or an agency environment.
- Strong organizational capabilities and effective project management skills.
- Excellent communication skills with a meticulous attention to detail.
- Proficiency working with data and Microsoft Excel.
- Familiarity with digital marketing platforms such as Google Campaign Manager, Google Ads, Meta Ads Manager, LinkedIn Business Manager, and Google Analytics.
- Ability to handle multiple priorities effectively in a fast-paced setting.
Additional Details
The role requires working onsite at the Columbia, MD office every Tuesday, Wednesday, and Thursday.
Compensation
The salary range for this position is $40,000 to $50,000 annually, dependent on experience.
Why Join Us?
This opportunity allows you to gain hands-on experience across paid media campaigns, analytics, and marketing technologies while contributing to a diverse client portfolio in the food, beverage, and hospitality sectors. You will receive mentorship, develop new digital marketing skills, and have significant opportunities for career advancement within our Media + Performance team.