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Digital Marketing Specialist
Surrey, British Columbia, Canada · Full Time
Be the first to apply
- Experience
- 3–5 yrs
- Salary
- —
- Openings
- 1
- Posted
- 4 days ago
- Work mode
- In office
- Resume
- Required to apply
Where you'll work
Job description
About the Role
Liberty Immigration is recruiting a skilled Digital Marketing Specialist to join their onsite team based in Surrey, British Columbia. This role demands a versatile marketer capable of handling comprehensive digital marketing responsibilities, from strategic management of social media advertising to maintaining website performance and driving organic growth.
Key Responsibilities
- Plan, execute, and optimize high-return-on-ad-spend campaigns on Meta platforms (Facebook and Instagram) and Google Ads.
- Maintain and improve the WordPress website built with Elementor, enhancing SEO to increase organic traffic.
- Design visually compelling digital assets for social media and web channels using tools like Canva, Figma, and Adobe Creative Suite.
- Compose engaging and effective marketing copy tailored to North American audiences.
- Develop and oversee automated email marketing campaigns and lead generation workflows.
- Employ advanced AI technologies including ChatGPT, Claude, and Midjourney to streamline content creation, coding, and landing page development.
Required Experience and Skills
- Between three to five years of demonstrated success in digital marketing roles with measurable results.
- Proficiency in Meta Ads Manager, WordPress with Elementor, and SEO analytics tools.
- Strong design sensibility with a portfolio showcasing expertise in visual layout, typography, and quality design work.
- Excellent written English communication skills with an understanding of consumer behavior in North America.