Digital Marketing Manager

About Jaivik Renewables Pvt. Ltd.

Jaivik Renewables Pvt. Ltd. is a rapidly expanding renewable energy firm focusing on rooftop solar systems, large-scale solar projects, Virtual Net Metering (VNM), battery energy storage systems (BESS), electric vehicle charging infrastructure, and sustainable clean energy solutions across India.

Key Responsibilities

• Design and implement digital marketing campaigns utilizing platforms such as Google, Meta (Facebook & Instagram), LinkedIn, and YouTube.
• Drive high-quality lead generation targeting residential, commercial, industrial, and government solar initiatives.
• Oversee SEO, SEM, Google Ads, Meta Ads, and email marketing campaigns to maximize outreach.
• Formulate effective content strategies for social media channels, websites, blogs, and promotional materials.
• Track and analyze campaign performance metrics to refine strategies and enhance return on investment.
• Manage the company website to boost search engine rankings and online presence.
• Collaborate with the sales department to increase lead conversion rates.
• Enhance brand visibility through digital campaigns and alliance-building.
• Compile monthly marketing reports and dashboards illustrating performance outcomes.

Candidate Requirements

• Between 1 and 3 years of relevant digital marketing experience.
• Proficiency with Google Ads, Meta Ads Manager, LinkedIn Ads, and SEO best practices.
• Familiarity with Google Analytics, Search Console, and marketing automation platforms.
• Strong communication abilities and content creation proficiency.
• Experience with graphic design tools like Canva or Adobe Creative Suite is advantageous.
• Prior exposure or knowledge of the solar, renewable energy, electrical, or EPC sectors is desirable.
• Bachelor’s or Master’s degree in Marketing, Digital Marketing, Business Administration, or related disciplines.
• Possession of digital marketing certifications (Google, Meta, HubSpot, etc.) is preferred.

Compensation and Benefits

• Annual salary ranging from 200000 to 400000 INR, negotiable based on expertise and results.
• Performance-based incentives to reward achievements.
• Opportunities for professional growth and career advancement.
• Support for training and acquiring certifications.
• Engagement with cutting-edge renewable energy projects.
• A supportive and development-focused workplace atmosphere.