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Digital Marketing Executive
Buildrich Construction Equipment Pvt. Ltd.
Pune, Maharashtra, India · Full Time
Be the first to apply
- Experience
- Any
- Salary
- INR 15,000 – INR 25,000 / month
- Openings
- 1
- Posted
- 16 hours ago
- Work mode
- In office
- Resume
- Required to apply
Where you'll work
Job description
Overview
Join Buildrich Construction Equipment Pvt. Ltd. as a Digital Marketing Executive based in Pune, Maharashtra. This role involves managing and enhancing the company’s online presence to support business growth.
Key Responsibilities
- Oversee and refresh the company website content to ensure accuracy and engagement.
- Implement SEO techniques to optimize website pages and content for better search engine rankings.
- Use tools like Google Analytics and Google Search Console to track website performance and user behavior.
- Administer and improve the Google Business Profile to boost local visibility.
- Maintain customer information within CRM systems to enable efficient lead management.
- Create and execute WhatsApp automation campaigns targeting customer interaction.
- Produce compelling content for blogs, case studies, product descriptions, and marketing promotions.
- Manage the company’s LinkedIn presence and conduct social media marketing initiatives.
- Collaborate with sales and marketing teams to generate leads and nurture customer relationships.
- Analyze and report on digital marketing campaign outcomes to inform strategy.
- Carry out keyword research and apply on-page SEO methods to elevate content quality.
- Stay abreast of emerging trends in digital marketing, including the integration of AI tools.
- Ensure all digital efforts are consistent with the company’s brand identity and business goals.