Digital Marketing Executive

About Us

As the largest luxury hotel group worldwide, we pride ourselves on representing the InterContinental® brand with authenticity. Our expertise combines decades of global experience and local knowledge, fostering a passion for luxury travel that transcends cultures. We are dedicated to crafting warm, sophisticated experiences for guests seeking deeper and more enriching perspectives. Each property has its own unique character, dedicating every opportunity to offering personalized and memorable experiences.

The InterContinental Auckland seeks an enthusiastic and imaginative Digital Marketing Executive to enhance our team. Located in Auckland's lively waterfront, this position will contribute to expanding both InterContinental Auckland and our celebrated Advieh Restaurant & Bar. Collaborating closely with the Director of Sales & Marketing and key hotel stakeholders, you will enliven our high-end brand through compelling storytelling, inventive campaigns, and meaningful guest engagement across digital and traditional marketing channels.

Key Responsibilities

• Develop captivating and inspirational content for digital, social media, print, and promotional outlets that highlight the luxury offerings of InterContinental Auckland and Advieh Restaurant & Bar. This involves photography, short videos, copywriting, and campaign materials.
• Manage and update websites for the hotel and restaurant, ensuring all content is accurate, appealing, optimized, and consistent with brand standards and current promotions.
• Plan, produce, and oversee content across social media channels such as Instagram, Facebook, and LinkedIn. Monitor audience engagement, seek growth opportunities, and enhance brand visibility.
• Assist in designing and implementing seasonal campaigns, promotions, special events, and brand projects. Evaluate campaign outcomes and use data-driven insights for continuous enhancement.
• Support media relations, influencer partnerships, collaborations, photoshoots, and content creation to elevate the profiles of InterContinental Auckland and Advieh.
• Collaborate with internal teams including Sales, Food & Beverage, Front Office, and Revenue along with external agencies and creative partners to ensure cohesive and impactful marketing efforts.
• Conduct market research, track industry trends and competitor activities, and discover new marketing opportunities. Compile reports and provide analytical insights that inform business decisions and future marketing initiatives.

Qualifications and Skills

• A degree or qualification in Marketing, Communications, or a related field is desirable.
• Experience in marketing roles, ideally within hospitality, tourism, luxury, or lifestyle sectors.
• Excellent written and oral communication abilities, with keen attention to detail.
• A creative flair for content creation, photography, and digital storytelling.
• Proficiency in managing social media platforms and crafting engaging content.
• Knowledge of website content management systems and digital marketing tools.
• Familiarity with Canva, Adobe Creative Suite, or other creative software is beneficial.
• Strong organizational capabilities to manage concurrent projects and meet deadlines.
• A proactive, team-oriented mindset combined with a sincere enthusiasm for luxury hospitality.

Benefits and Culture

We equip our team members with everything they require for success, offering a competitive salary that reflects hard work and an extensive suite of benefits aimed at promoting an excellent work-life balance. These include a full uniform, significant room discounts, and access to premium training programs.

At our core, we pledge to deliver True Hospitality for Good, creating an environment where guests and colleagues alike feel welcomed, valued, and respected worldwide. Join us in this journey and experience a workplace oriented towards opportunity and cultural richness as part of the globe's first and most extensive luxury hotel brand.

Encouragement

If you find yourself lacking some criteria but feel you are a strong candidate, we encourage you to apply. Begin your journey with us today and unlock a world of opportunities.