Customer Engagement Specialist

About Bayer

Bayer is focused on solving major global challenges with a strong emphasis on health and agriculture. The company promotes a digital-first way of working, values curiosity and continuous learning, and encourages employees to use technology to improve processes and customer outcomes. Bayer Middle East also states its commitment to equal opportunity and fair treatment for all applicants, regardless of race, nationality, gender, age, disability, religion, family status, pregnancy, or other protected characteristics under applicable law.

Saudi Arabia is described as a market with significant growth potential, and Bayer aims to support employee development through capability-building programs, project assignments, and professional development assistance.

Role Overview

The Customer Engagement Specialist will build and maintain professional relationships with healthcare professionals, support brand adoption, and serve as a key connection point between Bayer and external stakeholders. The role combines customer engagement, scientific communication, digital interaction, CRM discipline, and cross-functional coordination, with a strong focus on hybrid engagement methods and customer experience improvement.

Key Responsibilities

• Create and continuously refresh a targeted list of doctors in line with market changes.
• Build trusted professional relationships with healthcare professionals and help them understand when Bayer products may be appropriate for their patients.
• Act as a main contact point between stakeholders and Bayer while sharing customer needs internally and seeking support from cross-functional teams.
• Co-develop content with the speaker network to align scientific interests of healthcare professionals with Bayer’s promotional goals.
• Record all customer interactions in the BCH CRM system and use healthcare professional insights to inform future messaging and content.
• Maintain accurate, high-quality customer data, including profiles, daily activity, event reports, channel preferences, customer insights, adoption stage, and sample distribution where required.
• Work with the Business Analytics team to plan meeting calendars and invitations based on micro-segmentation and customer needs.
• Support virtual meetings when needed and manage time effectively in a hybrid working setup, balancing face-to-face and virtual engagement to meet business goals across wider geographies.
• Help create digital networking opportunities for healthcare professionals and influence less loyal customers to increase adoption of Bayer brands.
• Improve customer experience by monitoring engagement activities, content, and channels and using data-driven decisions to increase value and impact.
• Coordinate with peers to co-host group meetings when the format and setup require it.
• Meet related financial targets within the assigned scope.
• Work closely with cross-functional teams to implement tactical campaigns that move key customers along the adoption ladder.

Candidate Requirements

• A university degree in Pharmacy is required.
• At least 1 year of relevant experience in the pharmaceutical industry, especially in doctor detailing and promotion.
• Strong record of engaging and managing stakeholders effectively.
• Solid knowledge of medical communication and customer experience excellence.
• Ability to understand and interpret scientific data within the assigned therapy area.
• Practical experience with digital and virtual tools is essential.
• Comfort working in new hybrid operating models and identifying improvement opportunities.
• Good understanding of agile ways of working is preferred.
• Strong grasp of medico-marketing strategies and tactics.
• High proficiency in English is preferred for internal and cross-organizational collaboration.
• Arabic language skills are mandatory.
• As per Saudi regulations, the position must be filled by a Saudi national citizen.

Benefits and Support

• Flexible working arrangements to support work-life balance.
• 16 weeks of paid maternity leave.
• 10 days of paternity leave.
• Professional Development Assistance that funds postgraduate studies for eligible talent.
• Competitive compensation.
• A dynamic working environment with opportunities for growth, learning, assignments, and career advancement.
• An inclusive workplace that welcomes qualified individuals with diverse abilities.

Additional Information

Candidates with disabilities who wish to apply are invited to send their CV directly to the designated Bayer email address mentioned in the source, using the job title in the subject line. Any disability disclosure made during application is treated confidentially and used only for assessment purposes related to diversity and inclusion.

Due to the high volume of applications, only shortlisted candidates will be contacted. If there is no contact within three weeks after the closing date, the application should be considered unsuccessful for this round.

The role is based in Jeddah, Makkah, Saudi Arabia, and is a full-time onsite position.