Content Creator & Social Media VA

Role Overview

This part-time remote role supports a premium exterior lighting company in building a stronger brand through visual storytelling, social media execution, and organized content production. The position is centered on turning finished projects into polished marketing assets that help attract homeowners and reinforce trust.

The company operates from Ohio, USA, and focuses on luxury Christmas lighting, permanent architectural lighting, and commercial lighting displays. The role is expected to run for 20 to 30 hours per week with flexible scheduling, although some working time should overlap with U.S. Eastern Time business hours from 9:00 am to 5:00 pm.

Compensation is competitive and depends on experience, skill level, and portfolio quality.

Social Media Content

• Plan and schedule posts across Facebook, Instagram, TikTok, YouTube Shorts, and LinkedIn.
• Write captions that are engaging and on-brand.
• Research relevant hashtags and emerging trends.
• Keep the content calendar current and organized.
• Adapt existing material into multiple content formats.

Graphic Design

You will create marketing visuals such as social media graphics, Instagram Stories, promotional flyers, yard sign concepts, email creatives, website banners, seasonal campaign assets, event graphics, and before-and-after layouts.

Video Editing

The job also includes editing short-form video content, including Reels, TikToks, YouTube Shorts, customer testimonials, before-and-after transformations, drone footage, time-lapse installation clips, and promotional videos.

Content Organization

• Sort and manage customer photos and videos.
• Maintain a searchable media library.
• Label seasonal assets so they can be reused later.
• Keep project folders clean and easy to navigate.

Community Management

• Reply to comments and direct messages.
• Support customer engagement across platforms.
• Route sales questions to the right team member.
• Monitor online conversations and interactions.

AI-Assisted Content Creation

AI tools may be used to support caption drafting, blog outlines, email graphics, content ideation, video subtitles, image enhancement, and workflow improvements.

Success Measures

During the first six months, success means keeping a reliable posting rhythm, producing strong graphics and videos, improving engagement, building a well-structured media archive, and raising the overall consistency and quality of the brand.

Desired Attributes

• Strong design sense and visual judgment.
• Interest and skill in video editing.
• Creative thinking with strong attention to detail.
• Commitment to producing polished work.
• Ability to learn new software quickly.
• Professional English communication.
• Comfort working independently and meeting deadlines.
• Interest in growing with the company long term.

Preferred Tools and Experience

Experience with Canva Pro, Adobe Express, Adobe Premiere Pro, CapCut, Meta Business Suite, Buffer, Later, ChatGPT or similar AI tools, Google Workspace, ClickUp, and Slack is preferred. Prior work with home service companies is helpful but not required.

Benefits and Growth

• Flexible part-time hours.
• Pay that reflects experience.
• Annual performance reviews.
• Potential raises based on performance.
• Room for long-term career growth.
• Possible move into a full-time role as the business expands.
• Supportive and collaborative team culture.

Company Values

• Taking responsibility for outcomes.
• Clear and honest communication.
• Continuous learning and improvement.
• Commitment to quality work.
• Meeting deadlines reliably.
• Being a helpful teammate.
• Consistently delivering strong results.

How to Apply

Applicants are expected to follow the instructions closely. The application should begin with the word EVEREST. A 2–3 minute self-introduction video is required, along with portfolio links, social media work samples, a Behance profile, or examples of previous content. Candidates should share three favorite projects and explain why those projects stand out to them. They should also mention the design and video editing software they know best, the AI tools they currently use, and how those tools improve their workflow. In addition, applicants must include their desired hourly rate or desired monthly salary in USD for a 20–30 hour per week position, plus their expected compensation if the role later becomes full-time. Two professional references from previous employers or clients must also be provided. Applications that do not follow these steps may not be reviewed.

Bonus Qualifications

Extra consideration may be given to candidates with experience in drone video editing, motion graphics and animation, copywriting, photo editing, home services marketing, branding, AI image generation, short-form video optimization, basic WordPress editing, or email marketing design.

Growth Potential

For the right person, this position may eventually expand into a full-time Creative Content Specialist or Creative Lead role as the company continues to grow.