Chief of Staff

About Lyfe Hardware

Lyfe Hardware is an expanding ecommerce brand based in the US focusing on home improvement and architectural hardware. Operating on platforms like Shopify, Amazon, and other marketplaces, the company is undergoing significant growth and seeks a seasoned professional to introduce strategic execution, speed, and structure to its operations.

Role Overview

In this leadership position, you will collaborate directly with the founders to transform business plans into actionable workflows. Rather than merely managing meetings and trackers, you will own the entire operational process, ensuring efficiency across every team, project, and transition with the aid of technology and automation.

Key Responsibilities

• Lead cross-departmental projects from conception to launch, involving ecommerce, marketing, product, and catalogue efforts.
• Define clear objectives, deadlines, and responsibilities and ensure timely execution.
• Translate the founders' vision into detailed, trackable roadmaps with milestones and accountability.
• Support teams in overcoming obstacles to maintain rapid progress.
• Collaborate closely with the marketing department in campaign planning, creative flow coordination, and launch management.
• Understand marketing metrics such as customer acquisition cost, return on ad spend, and funnel optimization to spot and resolve issues early.
• Coordinate efforts among creative, copywriting, paid ads, email, and content teams, supervising marketing project timelines from briefing through execution and outcome measurement.
• Design pragmatic project frameworks and standard operating procedures (SOPs) that are effective and actionable.
• Establish tracking and reporting systems that provide the founders with insight without overwhelming them with data.
• Create productive routines like stand-ups, sprint planning, and reviews that generate tangible results.
• Document procedures systematically to preserve organizational knowledge.
• Utilize project management tools such as Asana, identify repetitive tasks for automation through platforms like Zapier, Make, AI tools, and n8n, and explore emerging AI/automation opportunities to enhance efficiency.
• Lead coordination across ecommerce, marketing, catalogue, creative, and support teams, translating business priorities into clear assignments.
• Conduct meetings focused on decision-making and subsequent steps.
• Manage internal staff, contractors, and agency collaborations.
• Proactively identify risks to avoid future issues, ensuring projects are delivered on schedule and align with business goals.
• Provide WEEKLY progress updates to the founders that offer insightful analysis rather than simple status reports.
• Take full ownership of results instead of just outputs.

What Success Looks Like Within 90 Days

• Ownership of 3 to 5 active projects, successfully transforming disorder into clarity.
• Improved marketing team coordination with clear workflows and reliable timelines.
• Founders gain transparent visibility into operations without continual inquiries.
• Implementation of 2 to 3 automations that save the team multiple hours weekly.
• Systems created are actively utilized by the teams.

Candidate Profile

• Eight to twelve years of experience in ecommerce or digital businesses including agencies, brands, or marketplaces.
• Hands-on management experience with ecommerce platforms such as Shopify, Amazon, Wayfair, or Walmart.
• Solid understanding of digital marketing concepts and prior involvement in marketing team or project coordination.
• Experience in fast-growing startups or high-growth environments where flexibility and multitasking are crucial.
• Familiarity with project management tools, particularly Asana.
• Proven track record of building operational systems, SOPs, and processes from scratch.
• Leadership experience with real authoritative influence over teams.
• Demonstrated ability to perform effectively in fast-moving, ambiguous conditions.
• Strong written and spoken English communication skills.
• Experience managing distributed remote teams across various time zones.
• Proficiency and enthusiasm for new technologies, AI, and automation solutions.

Additional Benefits

• Direct access to company founders with a culture that values execution over bureaucracy.
• High level of ownership and autonomy with real impact on business outcomes.
• Fully remote work environment with flexible working hours and requirement for overlap with Eastern Standard Time for key team coordination.
• Opportunity to contribute to rapid company scaling and see direct influence on growth.
• A technology-forward workplace embracing automation and AI tools to maximize efficiency.
• Workplace culture built on trust and absence of micromanagement.

Work Requirements & Environment

• Personal reliable computer system (laptop or desktop).
• Stable internet connection for remote work.
• A dedicated professional home office setup.
• No company-issued hardware provided.

Technology Stack

• Project and communication tools: Asana, Notion, Slack, Loom, Google Workspace.
• Ecommerce platforms: Shopify, Amazon Seller Central, and various marketplace dashboards, ERP/OMS systems.
• Automation and AI tools: Zapier, Make, n8n, ChatGPT, and other AI software.