Chief Marketing Officer (Growth) – Subscriber Acquisition & Multi-Platform Distribution

Role Overview

We seek an accomplished Chief Marketing Officer focused on growth to spearhead our expanding creator management company's audience development across diverse social media platforms. This position entails leading subscriber acquisition initiatives and orchestrating content distribution efforts with the support of multidisciplinary teams concentrating on creative, editing, distribution, YouTube, and client success operations.

Key Responsibilities

• Manage and accelerate subscriber base growth and audience traffic across a range of social platforms.
• Strategize and implement multi-platform content distribution plans spanning YouTube, Instagram, TikTok, X, Facebook, Threads, and Reddit.
• Create and optimize processes for efficiently repurposing content to maximize reach across channels.
• Enhance the user journey from initial content interaction to successful subscription conversion.
• Lead cross-functional teams including creative, editing, distribution, YouTube management, and client relationship success.
• Regularly assess platform analytics to drive continuous improvements in audience expansion and conversion rates.
• Ensure all content adheres to platform regulations and best-practice guidelines.
• Develop comprehensive reporting tools and dashboards to extract actionable insights for performance enhancement.

Required Qualifications

• Demonstrable leadership experience in managing audience growth and subscriber acquisition across multiple social media platforms.
• Proven track record managing managers or team leads within sizeable teams.
• Expertise in social media strategy and content distribution frameworks.
• Experience working with both short-form and long-form video content platforms.
• Proficiency in leveraging analytics and performance metrics to inform marketing strategies.
• Excellent leadership abilities coupled with strong communication skills.
• Fluency or native-level proficiency in English.

Preferred Experience

• Background in the creator economy, digital media, subscription models, or brands prioritizing social-first approaches.
• Entrepreneurial experience relating to establishing or scaling businesses.
• Ability to thrive in dynamic, fast-expanding work environments.

Candidate Attributes

• Ownership mindset with a commitment to producing tangible, measurable outcomes.
• Strategic thinker with strong execution capabilities.
• Builder of sustainable and scalable systems over manual tasks.
• Accountable for meeting and improving key growth metrics.
• Comfortable working in fast-paced digital landscapes.