Business Product Manager – Product Strategy & Business Growth

About the Role

Mzad Qatar is looking for an experienced Business Product Manager focused on product strategy and driving business growth. This position emphasizes understanding commercial and market dynamics rather than technical development. The successful candidate will coordinate with multiple departments—Marketing, Sales, Operations, Finance, Customer Service, Technology, and senior leadership—to analyze performance, uncover opportunities, and develop actionable plans to enhance products and operational efficiency.

Key Responsibilities

• Formulate product strategies aligned with overall company goals by thoroughly understanding product ecosystems, customer journeys, operational workflows, and commercial models.
• Spot opportunities for enhancing customer experience, engagement, revenue, efficiency, and product outcomes.
• Create and manage both short- and long-term product plans driven by business priorities and client needs.
• Translate business challenges into precise product requirements, improvement initiatives, and measurable objectives.
• Evaluate and prioritize product enhancements based on business value, customer impact, costs, risks, and expected returns.
• Review proposed features, services, campaigns, and initiatives to guarantee alignment with commercial and strategic targets.
• Identify growth prospects across customers, product lines, services, partners, and geographies; conduct competitive and market research accordingly.
• Develop compelling business cases and evaluate operational, financial, and risk factors for new initiatives.
• Support development of pricing structures, revenue models, promotions, and partnerships; monitor performance and suggest adjustments as necessary.
• Gather, analyze, and interpret data from varied departments to assess trends in customer behavior, sales, marketing, operations, and revenue.
• Prepare detailed reports, dashboards, and presentations to provide clear insights and actionable recommendations to senior management.
• Collaborate cross-functionally to enhance campaign effectiveness, customer acquisition, operational workflows, budgeting, customer service, and technology solutions.
• Conduct rigorous business analyses to diagnose performance issues, perform scenario forecasting, and support strategic decision-making.
• Review and optimize existing product and operational processes to eliminate inefficiencies, improve client satisfaction, and reduce revenue leakage.
• Define KPIs relating to products, departments, campaigns, and initiatives; track progress, identify shortcomings, and conduct post-implementation reviews.
• Maintain awareness of market and competitor developments locally, regionally, and internationally impacting classified platforms and digital marketplaces.

Qualifications

• Bachelor's degree in Business Administration, Economics, Finance, Marketing, Data Analytics, Management, or related fields.
• MBA or postgraduate qualification is a plus.
• At least 5 years of experience in product management, business strategy, analysis, consulting, or marketplace operations, preferably within digital marketplace or e-commerce environments.
• Proven track record preparing business cases, reports, forecasts, and strategic recommendations involving cross-departmental collaboration.
• Strong business operations knowledge, customer journey appreciation, and commercial acumen.

Skills and Competencies

• Strategic and commercial thinking with robust analytical and problem-solving capabilities.
• Proficiency handling large datasets to extract insights and patterns impacting business performance.
• Expertise in product strategy, business growth tactics, customer behavior, and operational flow optimization.
• Advanced reporting and presentation skills, including financial and commercial analysis abilities.
• Highly skilled with Microsoft Excel or Google Sheets; familiarity with Power BI, Tableau, Looker Studio, SQL, or analogous analytical tools is advantageous.
• Project management expertise with competence balancing multiple priorities and initiatives.
• Strong communication and stakeholder management skills, capable of simplifying complex analyses into actionable insights.
• Fluent in written and spoken English; Arabic proficiency and knowledge of Qatar and GCC markets are preferred.

Performance Indicators

• Growth in revenue, transactions, leads, listings, users, and customer engagement.
• Improvements in conversion rates, retention, and customer satisfaction.
• Successful implementation of growth initiatives and product improvements.
• Accuracy and quality in reporting, forecasting, and business analytics.
• Financial and operational benefits from recommended changes.
• Enhancements in product flows and internal processes.
• Timely completion of cross-functional projects within defined parameters.
• Achievement of product, commercial and operational KPIs.
• Proactive identification and management of risks and growth opportunities.