Business Development Manager - Retail Sales, Bangalore

About the Role

Join McCain Foods as a Business Development Manager focused on retail sales in Bangalore. McCain values ambition, curiosity, and passion, with a customer-first approach to make business interactions seamless.

Key Responsibilities

• Achieve monthly, quarterly, and yearly sales targets within established business terms.
• Set and oversee sales targets for distributors and Territory Sales Incharges (TSIs) at a detailed level.
• Track actual sales and implement mid-course changes to minimize deviation from targets.
• Project sales for distributor businesses.
• Identify new geographical areas and appoint distributors aligned with company strategy.
• Plan and allocate In-Store Representatives (ISRs) according to market potential.
• Design and execute secondary sales plans by area, distributor, brand, and SKU.
• Conduct monthly Joint Channel Meetings (JCMs) with TSIs and evaluate area-wise performance.
• Ensure quality market coverage through effective TSI and distributor management.
• Develop and implement distribution plans across distributor regions.
• Maintain category availability, proper visibility, and product freshness including stock rotation.
• Ensure TSIs efficiently manage market breakages and stock losses.
• Plan and execute trade and consumer promotional activities.
• Support micro-marketing and customer activation campaigns in the area.
• Monitor competition and provide insights to Area Sales Managers.
• Train distributors on Distribution Management System (DMS) processes.
• Maintain optimal distributor stock levels and ensure high billing efficiency.
• Ensure distributors comply with agreed service and credit terms.
• Review distributor financial status including pipeline and outstanding balances.
• Supervise freezer governance practices.

Qualifications and Skills Required

• 4 to 8 years of experience in retail sales encompassing Traditional Trade, Modern Trade, and E-commerce within the FMCG sector.
• Excellent verbal and written communication abilities.
• Strong analytical skills to interpret business data effectively.
• Collaborative mindset with ability to establish trust and sustain relationships with diverse stakeholders.
• Competency in business planning, sales target setting, forecasting, and stock management.
• Capability to identify potential business partners, markets, and distribution channels.
• Insight into market dynamics and shopper behaviors.
• Expertise in distributor financial management, commercial policies, investments, and return on investment analysis.

Team Structure

You will be integrated into the Retail Sales team, which drives growth across Traditional Trade, Modern Trade, and E-commerce segments. The team consists of Sales Executives, Supervisors, and Line Managers working cooperatively to expand market presence. Your role bridges distributors, clients, and internal leadership, ensuring effective sales strategy implementation. The culture emphasizes accountability, relationship building, and commercial discipline focused on achieving objectives.

Company Overview and Culture

McCain Foods is a global leader dedicated to fostering a collaborative and inclusive work environment. The company values authenticity and trust, leading to empowering its employees to thrive and develop. The work culture balances in-person collaboration with remote flexibility, allowing up to two days of remote work per week for most office-based roles. Equal opportunity hiring policies are strictly upheld to ensure diversity and inclusion.

Additional Information

McCain maintains accessibility throughout the recruitment process and respects applicant privacy, managing personal information in accordance with its global policies. Artificial intelligence may be used during hiring; however, final decisions rest with human recruiters. This role is part of the Sales job family within McCain Foods' India Division, based in Bengaluru, Karnataka.