- Experience
- Any
- Salary
- USD 17 – USD 17 / hour
- Openings
- 1
- Posted
- 6 days ago
- Work mode
- Work from home
- Education
- Graduate program (MBA, MS, MA, PhD)
- Eligibility
- Graduate students enrolled in MBA, MS, MA, or PhD programs in marketing, communications, data science, business, or related disciplines.
- Resume
- Required to apply
Job description
About La Barra
La Barra, established by brand expert Mike Berland known as the Momentum Master, is a pioneering media enterprise focused on storytelling, dialogue, and insights where sports, entertainment, culture, and AI-driven brand intelligence meet. It seeks to innovate a new industry niche and invites graduate students to join this formative phase.
Role Overview
This internship goes beyond routine tasks. It aims to engage graduate students with strong analytical abilities and an interest in AI to actively contribute from the start. Interns will assist with analyzing brand perception, creating polished client presentations, and gaining hands-on experience using advanced AI tools like Claude and Profound. The role offers remote work flexibility and a schedule compatible with graduate studies starting in September.
Key Responsibilities
- Perform brand perception evaluations by tracking discussion volume, sentiment, and trends on platforms such as Instagram, TikTok, and Reddit.
- Conduct large language model and AI brand presence assessments using the Profound tool to understand how brands are described and compared.
- Translate research insights into well-designed, clear presentations targeted at professional audiences.
- Leverage AI applications like Claude to enhance research effectiveness, identify data patterns, and speed up project completion.
- Maintain organization across multiple simultaneous projects and assist in task coordination.
- Engage with and contribute to La Barra’s proprietary brand intelligence methodologies.
Candidate Requirements
- Must be enrolled in a graduate degree program (MBA, MS, MA, PhD) related to marketing, communications, data science, or business.
- Demonstrates authentic interest in artificial intelligence, familiar with Claude or similar AI platforms, and eager to explore their capabilities.
- Possesses robust writing and communication skills to craft clear, compelling narratives from complex data.
- Detail-oriented and capable of independently managing deadlines and workloads.
- Educational or practical experience with social media, marketing, consumer insights, or brand strategy is advantageous.
- Experience with tools like Talkwalker or Profound is beneficial but not mandatory.
Unique Aspects of This Internship
Interns will perform meaningful work directly under an industry veteran, gaining rare exposure to applying academic knowledge to live client challenges in the evolving field of AI-enhanced brand intelligence.
Terms and Compensation
This position offers an hourly wage of 17 USD and is structured part-time with remote flexibility, designed to fit around graduate coursework for the fall term starting in September.