Brand & Creative Marketing Manager

About CARE Vision

CARE Vision, together with Clinica Baviera, forms Europe's largest eye clinic group with over 100 locations, more than 30 years of experience in refractive surgery, and over 1.5 million treated eyes. We specialize in advanced eye laser and lens procedures, delivering outstanding service supported by an international team. We invite you to join our headquarters in Frankfurt am Main and contribute to our shared goal of enabling a life without glasses.

Role Overview

As Brand & Creative Marketing Manager, you will take charge of CARE Vision's brand presence across Germany. Your duties will include developing innovative campaigns, managing agency partners, and delivering both local and national marketing projects to strengthen and evolve our brand alongside a dedicated team.

Key Responsibilities

• Manage CARE Vision's brand visibility and reputation within Germany.
• Lead, brief, and coordinate creative, video, photo, and media agencies.
• Conceptualize and execute marketing campaigns on local and national levels.
• Coordinate marketing collateral for clinics and partner sites.
• Organize photo, video, and testimonial content productions.
• Ensure consistent brand presentation across all communication channels.
• Support new clinic openings, site projects, and localized marketing efforts.
• Collaborate closely with sales, operations, medical staff, and executive management.

Applicant Profile

• Educational background or vocational training in marketing, communications, or media.
• Several years of practical experience in brand marketing, trade marketing, or marketing management.
• Proven track record in managing external agencies and service providers.
• Strong organizational and project management skills.
• Keen creative sense for branding, design, and communications.
• Proficiency with tools such as Photoshop, Illustrator, Canva, and AI-based content, image, and video production software.
• Fluency in German and English; Spanish language skills are advantageous.

Benefits

• Secure employment within a growing international organization.
• Flexible working hours to support work-life balance.
• Comprehensive and intensive onboarding program.
• Opportunities to engage in professional development and training.
• Attractive social benefits including corporate discounts, JobRad bicycle leasing, and contributions to company pension schemes.
• Positive, team-oriented work culture promoting communication and collaboration at eye level.

Additional Information and Equal Opportunities

If you have a disability, please inform us at application and provide proof; we prioritize hiring disabled persons equally qualified. For questions, reach out via email or phone. When applying, kindly share your earliest possible start date and salary expectations.